We make content management simple with our premiere web design & development consulting services, by contributing to open platforms like WordPress, and by providing tools and products that make web publishing a cinch.
At 10up, we don’t just “make” things – we engineer them. We’re a group of people built to solve problems; made to create; wired to delight. From beautiful pixels to beautiful code, we constantly improve the things around us, applying our passions to our clients’ projects and goals. Sometimes instead of resting, always instead of just getting it done.
Should I build an app or a responsive website? Am I maximizing my ad revenue? Why don’t my visitors click “sign up”? How many 10uppers does it take to screw in a website? We don’t just build: we figure out the plan.
Inspiring design brings the functional and the beautiful; a delightful blend of art and engineering. We focus on the audience whimsy and relationship between brand and consumer, delivering design that works.
Please. Look under the hood. Our team of sought after international speakers provides expert code review for enterprise platforms like WordPress.com VIP. Because the best website you have is the one that’s up.
The best talent isn’t found in a single zip code, and an international clientele requires a global perspective. From New York City to Salt Spring Island, our distributed model empowers us to bring in the best strategists, designers, and engineers, wherever they may be found. Veterans of commercial agencies, universities, start ups, nonprofits, and international technology brands, our team has an uncommon breadth.
Influencing communities around the world, our team leads meetups, speaks at local events, and visits clients wherever they may be. A modest studio in Portland, Oregon hosts speakers, out of town guests, and the occasional workshop.
Independence from traditional “brick and mortar” offices, freedom from commutes, and flexible schedules across nearly a dozen time zones means our team works when and where they’re most inspired, available when our clients need them.
Jake has been building websites since the 1990s, and has built award winning web-based solutions for Fortune 100 companies, the U.S. Navy, major universities, and high profile non-profits. His analyses have been quoted on high profile websites like c|net and the Winsupersite.
Jake started working with WordPress in 2006 while managing the interactive division of a 100-man contractor. In 2009, while employed as Technology Director at a Providence-based agency, he refocused his professional attention on the platform, releasing free plug-ins, diverting new projects to the platform, and engaging the community. Jake’s leadership helped transform that agency from a 3-man team serving a niche CMS to an open source software agency with 10 employees.
In February 2011, Jake founded 10up with a vision of a distributed, elite team that could build beautiful, easy to manage websites on the web’s best platform – WordPress. He bootstrapped the company into the team you see today.
Between leading the charge at 10up, Jake has been a writer and expert reviewer for Smashing Magazine and taught WordPress development at Boston University. Jake has spoken at conferences and events around the country, including CMS Expo, Prestige, Pressnomics, and WordCamps in San Francisco, New York City, Chicago, Phoenix, Philadelphia. He helped organize the first WordCamp Boston in 2010, founded the WordPress Providence Meetup in Rhode Island, and restarted the WordPress Meetup in Sacramento.
Jake is a core contributor to WordPress and maintains some of the highest rated plug-ins on the official repository. Cumulatively, they have been downloaded over 1,250,000 times.
After a first career as an academic (teaching Literature and Composition at the college level), John‘s been working in professional services agencies for the last 15+ years. Most recently he was Managing Director at ISITE Design. Prior to that he was a Senior Director at Optaros, Director of Application Development at PixelMEDIA, and a Director / Principal Consultant at Molecular.
He has worked with clients across many industries and sizes, from early-stage startups to the Fortune 50, as well as higher education and the non-profit sector. He’s worked as a user experience manager, a technical architect, a project manager (and program manager), an account director and a strategy lead.
He’s been focused on open source (primarily WordPress and Drupal) since 2006, most visibly as one of the organizers of WordCamp Boston, but also via plugins and talks at WordCamps (New York, Providence, and Boston) and DrupalCamps (Montréal, Western Mass, Connecticut, Boston). He’s also presented at many content management conferences outside of the WordPress community: Gilbane, Confab Higher Ed, CMS Expo, etc).
He received a BA from Boston University, an MA & PhD from the University of Washington, Seattle, and an MIS from Northeastern University.
He lives in Salem MA with his wife and dogs, and also blogs at Open Parenthesis on open source, software engineering, user experience design, content management, and internet culture.
Jess joined 10up in Fall 2011 with years of experience working in the interactive space. Jess has worked with and managed projects for Fortune 20 brands, major non-profits, and state organizations, including CVS Caremark, Abbott Pharmaceuticals, Citibank, and the Rhode Island Department of Health.
Jess is passionate about creating interactive and engaging audience experiences. From layout concepts, to copywriting, to social media integration, Jess knows how to captivate, measure, and keep an audience. A social media maven herself, Jess is especially interested in innovative ways to weave social media platforms like Twitter and Facebook into standalone website experiences.
Jess helped organize the first WordCamp Miami in 2010, and spoke to WordCamp Miami about audience engagement a second time in 2012.
Jess graduated Magna Cum Laude from the University of Miami with a Bachelor of Science in Communications, and tries to return to the warm climate whenever she can.
Vasken joined 10up in February of 2013 with over 10 years of experience working in technology in both the public and private sectors. Before becoming a WordPress developer in 2009, Vasken worked at Plymouth State University in several roles ranging from desktop support to systems administration, and occasionally, adjunct faculty member.
In November of 2010, Vasken joined GigaOM, a leading technology news and research online publication, as a WordPress developer working remotely from New Hampshire. Upon moving to the Bay Area in mid-2012, he assumed the role of a team leader within GigaOM’s rapidly growing product development group, a position he held until joining the team at 10up in February of 2013.
Vasken enjoys creating natural, consistent user experiences that enhance and promote interactivity through simplicity. As a developer, one of Vasken’s strengths is his ability to communicate highly technical concepts in a clear, non-technical way in order to build understanding between various project stakeholders. This, along with significant experience across several technology sectors, has allowed him to engineer successful projects within organizations ranging from small, independent businesses to public universities to online publications with millions of unique visitors each month.
A strong believer in open source technologies, Vasken has spoken and hosted panels at numerous WordCamp, NERCOMP, and EDUCAUSE events, on subjects ranging from Green Computing to WordPress-based centralized authentication systems. He currently holds a Bachelor of Arts in German Studies from Haverford College and a Master’s Degree in Business Administration from Plymouth State University, where he was also an adjunct faculty member in the Computer Science and Languages and Linguistics Departments.
When he’s not testing cache performance or planning projects, Vasken enjoys spending time with his wife, hiking with his dogs in the Bay Area’s many beautiful nature parks, and as a recent California transplant, is once again trying to find a good group of musicians to jam with in yet another new city.
Grant began his web career experimenting with web design, PHP and WordPress after rejecting the boring career outlook that his studies in business, economics and mathematics afforded him. Upon seeing the accessibility and breadth of the WordPress platform and it’s community, Grant was hooked.
As he learned more about the economics of the web industry, he quickly began building a business around web strategy. Culminating in founding his own web design and development shop, Grant accrued an array of experiences including link building, consulting for tech startups, speaking about organizational economics and business strategy, managing large projects for a list of Fortune 500 clients, even a brief 11-month affair with his own software startup. In the end WordPress won his heart, and in the years leading up to joining 10up, Grant was building things on the web with WordPress, speaking at WordCamps, and organizing meet-ups and WordCamps in the sleepless city of Seattle, Washington.
When not diving into web strategy Grant is an avid marathon runner and musician who enjoys the outdoors as much as he does a good book on economics or chess theory.
Helen is 10up’s first full-time employee and our Director of Platform Experience. She is a WordPress core committer and the release lead for WordPress 4.0. 10up enables Helen to contribute to the WordPress open source software project full-time, supporting the platform upon which our business is built, though she enjoys continuing to support our clients and the rest of the team by continuing to build on top of the platform as well.
A professional musician in a previous life with an MM in Piano Accompanying and a BM in Music Performance, Helen’s artistic side supports the WordPress philosophy that “code is poetry.” She is passionate about well-crafted, clean, maintainable code under the hood, and a beautiful, easy-to-use administrative user interface for the contributors managing your site.
Helen lives in Jersey City with her husband and son, and can often be found at events and client offices in the NYC metro area.
Taylor has over 20 years of design and communication experience, with the last decade spent as the Creative Director for one of America’s largest food distribution companies. During his time there, Taylor generated structure that strengthened, cultivated, and established the company’s message, brand, and culture. He is adept at motivating and inspiring creative teams and obtaining the highest quality design, while still achieving targeted business objectives. Taylor’s expertise is creating communicative designs that are directly tied to enhancing usability.
Taylor comes to 10up through the acquisition of Brainstorm Media, a company he co-founded with Paul Clark. Here his passion for the web flourished and his empathy for the end user grew. Developing web goals and strategy became a central theme. As Creative Director, he focused on the design and how it applied to the client’s business success sites.
As 10up’s first Creative Director, Taylor is tasked with building an exceptional web design team, process, and results on par with 10up’s well earned engineering and development reputation.
Taylor never stops creating. He writes fiction, teaches & speaks, and between his responsibilities at 10up, is even designing his first eco product.
Giving life to creative ideas is the passion and motivation that has been driving Taylor to make websites since 1998. Recently, he has focused his attention on creating a positive user experience. It’s this focus that prompted him to start working with WordPress in 2009. Today, he maintains a few plugins in the repository, contributes to other plugins, and participates in user forums.
Taylor chose to work with the web because it is a medium where creativity and technology synergize and, as a virtual product, constantly evolves into something better. He is excited to work with 10up to make the web – and WordPress – a better place.
When not behind a monitor, Taylor enjoys getting outside to hike, bike, backpack, or play disc golf. He lives in Portland, Oregon because the weather is mild, the landscape green, and the abundance of awesome coffee shops and microbreweries.
Taylor first started playing around with HTML at age 10; his curiosity for websites and web applications grew from there. He has a passion for turning a blank canvas into something incredible. Solving the constantly changing puzzle of meeting client needs propels Taylor to learn about different and more effective web technologies and strategies.
Taylor believes learning is an extremely important part of what keeps web development fresh and fun. When WordPress came onto the scene, he jumped in head first developing plugins and themes for personal and client websites. Taylor’s most popular plugin is Custom Contact Forms; a plugin for creating contact forms that is jam packed with features. It has been downloaded over 350,000 times.
Taylor was one of 10up’s first employees, joining during its first year, and would go onto become one of 10up’s first Senior Engineers and Technical Leads. In summer 2014, following continued outstanding team leadership and production outcomes supporting clients like the New York Observer and Variety, Taylor was promoted from within to Director of Engineering.
Other than developing web applications, Taylor is a lover of music. He enjoys listening to blues and jazz music as well as playing acoustic fingerstyle guitar.
Some would say Zachary has been a Systems Engineer since he decided to take apart the family computer back in middle school. Before discovering WordPress, Zachary created a content management system for the Kentucky Mesonet where he learned the ins and outs of MySQL and PHP. In 2010, he discovered WordPress during a 14 month stay in Africa where he used the platform to keep a journal and share his experiences with friends back home. Since turning his attention to WordPress, he has built scalable WordPress implementations for a diverse range of customers. The constant innovation within the WordPress community and the unique infrastructure challenges each customer brings keeps Zachary excited about logging on every day.
As Director of Systems Engineering, Zachary focuses on the infrastructure side of WordPress, establishing high scale, high performance, high security implementations whose environments range from single shared hosts, to high scale, multi-datacenter implementations. Zachary is 10up’s go to for WordPress security, systems performance optimization, and general maintenance. Zachary also serves as a Web Strategist, providing project management services primarily for customers with significant systems requirements and in general maintenance and support states.
Zachary has a Master’s degree in Meteorology from the North Carolina State University and he brings the same rigorous attention to detail to his work with WordPress as he did his thesis work on hurricanes. When not at the command line, Zachary enjoys cycling, buffalo wings, and any activity that happens in the ocean. He can often be found frequenting the many food trucks of Portland with his dog.
Dana began managing web projects in 2005. She’s collaborated with teams using a variety of open and proprietary platforms to build elegant site implementations for major brands like Ticketmaster, Nestle, and Dell.
While not a developer, Dana’s comprehension of advanced engineering concepts is impressive. She artfully bridges the gap between client and engineer when defining project scope, approach, and timeline. Well versed in several traditional project management philosophies, Dana embraces the foundations of the Scrum methodology and is a certified Scrum Master and Product Owner.
When away from the keyboard, Dana enjoys as much time as she can with her daughter (when she’s home from FSU), shopping, and relaxing at the beach.
Eric has been building websites recreationally for over a decade, and professionally since 2006. He’s been a WordPress developer and advocate ever since a friend bribed him with a ticket to WordCamp Portland back in 2007. Ever since, WordPress has been Eric’s preferred platform for both serious development and rapid prototyping. Since before joining 10up, Eric put WordPress at the core of projects ranging from corporate websites to Facebook apps to slideshows.
Today, Eric works on amazing projects with WordPress – his favorite tool, that he helped to build.
Jason is a writer and web developer with a wide range of experience spanning more than 10 years working with the Internet. As a college student looking for extra income, Jason drew on his love of computers and the Internet and sold his first freelance website project for a whopping $100.
Soon, Jason built his own CMS, leading to freelance and volunteer projects. He also wrote and managed a high traffic blog and became the web developer and a founding board member of the Media Bloggers Association, the first national organization providing a community and support network for bloggers.
Jason discovered WordPress in 2005 and went on to spend eight years working for a local web agency as a developer and project manager, collaborating with staff and clients to plan, build, and support websites. He’s written about WordPress on WP Daily, and writes about almost everything else on his personal blog, jasonclarke.org, which celebrated its 10th anniversary in May 2013.
Jason lives in beautiful Orono, Maine, with his wife and two children. Together, they enjoy reading, exploring Maine’s many unique spaces and landmarks, watching movies, and traveling.
After John first discovered WordPress in 2008, it quickly became his platform of choice thanks to its combination of user-friendliness and power under the hood. This is the same balance that John strives for in all of his work. John is passionate about using WordPress to build effective client solutions and making WordPress sing.
In addition to building websites, John enjoys studying just about anything computer related. A true engineer, John automates any computing activity he performs more than once by writing a script. He has even hacked together desktop applications in Python for Ubuntu.
When he’s not in front of his computer screen, John enjoys spending time with his wife and daughter, participating in local tech meetups, and building a bonfire with a few dozen people, drinking beer, and singing folk songs into the wee hours of the night.
Aaron started crafting websites came at the age of 14, when he built a fan site for his favorite video game: Age of Empires. This passion led to a degree in Computer Science and Mathematics and, befitting the game, a minor in Economics. Aaron cultivated a passion for HTML, CSS and PHP and built his own Content Management System months before discovering WordPress in 2004.
After managing a hospital website for 5 years, Aaron’s passion for engineering online publishing solutions drove him to focus on WordPress full time. Before he knew it, Aaron found himself speaking at WordCamps across the country as well as leading the organization of WordCamp Chicago 2013. He’s contributed to core and has released multiple plugins on the WordPress Plugin repository.
When Aaron isn’t rocking WordPress, he’s spending time with his family, taking a walk or playing legos with his two young boys.
Adam has worked on everything from small business websites, to writing a custom content management system, to large-scale e-commerce projects. After years building custom HTML/PHP solutions he embraced WordPress as his platform of choice, developing client sites with customized themes and custom coded plugins and eventually releasing a few plugins to the WordPress.org repository.
Adam is a contributing developer to WordPress and was recognized as a “Rockstar” for his role in the revisions rewrite for WordPress 3.6. Adam currently works as a Senior Web Engineer at 10up. He loves long rafting trips, playing mbira, travel, taking walks and tending his over sized garden.
Alison has been working with WordPress since 2008, when she started using it to craft websites for clients and build plugins for the WordPress community. Before joining 10up, Alison began her career as a web developer at local agencies in Minneapolis, then worked for Automattic as a Code Wrangler on the WordPress.com VIP team.
Alison regularly speaks at WordCamps and other events across the country on advanced development topics. She is also a very passionate advocate for women in the WordPress and greater tech communities, teaching and mentoring whenever possible.
Alison loves to stretch WordPress to its limits, and puts a lot of value on experimentation. Her favorite projects are the ones that make people wonder, “How on Earth are we going to do that in WordPress?” Making the solution elegant and efficient is even more fun to her than coming up with a solution in the first place.
When she’s not pounding out code, Alison enjoys shooting zombies and constructing virtual cities, building furniture in her garage, playing with her three cats, and spending quality time with her husband at home in Minnesota.
Ben has 9 years of experience as an entrepreneur, publisher and innovator, that make him well suited to 10up’s monetization, content conversion, and ad ops business. He has led product development, analysis and iterative design processes, while overseeing all business operations at The Sacramento Press and AdGlue. Ben has consistently stepped over the edge to experiment with new models for creating healthy media ecosystems.
In 2008, Ben launched The Sacramento Press as a new breed of local publication dedicated to rethinking how media interacts with a local audience. In just a few years, his team built an army of over 1,500 volunteer community contributors. During this time, Ben built the first independent online local ad network (SLOAN) that generated hundreds of thousands of dollars for over 60 publishers. He was also a founding board member of the Local Independent Online News publishers (LION).
Realizing that the critical challenge in publishing was monetizing high quality content, Ben founded AdGlue, an article accurate platform for publishers to incrementally increase advertising revenue. AdGlue has already seen a 4x boost in click through rate and a 3x increase in CPM ($25 and up) in early deployment.
Ben received a BA in Economics and Political Science from The University of Rochester.
From Antarctica to Chamonix, if there’s snow on the slopes, Ben’s probably skiing. He also volunteers time as a member of the Sacramento Ballet Board of Directors and with the Ronald McDonald House. He loves mentoring other entrepreneurs and was named AngelHack Mentor of the Year 2014.
Brandon’s affinity for programming started in 1997 when he wanted to make his own game mods. Shortly after, his programming career began when he started building websites for the local community. Since that time, he’s coded solutions on a number of different frameworks including Zend, CakePHP, Drupal, and Symfony, to name a few.
He stumbled upon WordPress with the Strayhorn release (1.5). But it wasn’t until Thelonious (3.0) came out that WordPress really caught his eye. That’s when he decided to focus exclusively on WordPress. He quickly realized that the community is what makes WordPress shine. Brandon loves writing code, and believes open source is changing the world.
Before joining 10up, Brandon spent several years freelancing, where he worked on a wide array of projects with clients loved his workmanship.
When he’s not working, Brandon can be found enjoying the great outdoors of Colorado, traveling, or learning something new. He also fancies himself a bit of a hacker/security enthusiast and likes to solve unique problems.
Brian remembers sneaking downstairs in the early morning to play on his family’s Apple IIe, deciding at a very young age he wanted a career in programming. He’s since amassed a broad range of knowledge on topics ranging from web and mobile app development to systems integration.
Brian first discovered WordPress in 2008 when a coworker suggested it for a client project. He saw the potential for the platform, but didn’t have another opportunity to use it until 2012. While working at an advertising agency in Bethesda, MD, he had the opportunity to build out custom themes and plugins. He considers the extensibility of WordPress its second greatest feature, only behind the amazing community that builds, shares, and advocates for it.
Brian has been in full time software engineering roles for over 10 years, starting with Lockheed Martin back in 2003 and Paychex in 2007. Since 2008, Brian spent about 4 years working for agencies in senior roles, with a stint freelancing and helping a startup in between. He joined 10up from a DC area agency, where he was the Director of Technical Production, applying his diverse skills to projects ranging from Adobe CQ5 implementations, to iOS app implementations, to Arduino-based applications, to fun and sophisticated WordPress implementations like Ripley’s Believe it or Not! Times Square.
When he’s not in front of the computer, Brian enjoys spending quality time with his wife and three kids. While typically found indoors, he’s also an occasional golfer and soccer player.
Catherine is a 15+ year Internet veteran with strong opinions about what makes a good website, and who has never seen a website that WordPress couldn’t fix.
Originally a fine arts major, her design training combined with strong business communication and organizational skills made the Internet a perfect career fit. Since 1998, she’s been a project manager, business analyst, business development VP, creative director and traffic manager – starting with a freelance firm of 4 contractors located in different parts of the world, moving on to a larger team that was more localized, then focusing on eCommerce, followed by 4 years in a WordPress shop, most recently working with agencies on eCommerce projects.
Catherine is experienced with a broad spectrum of technologies and platforms: WordPress, PHP, Drupal, Endeca, Ruby, ASP/ DotNET and even a little DotNet Nuke. Her breadth gives her an evangelical appreciation for WordPress, and a well-honed ability to find the right solutions for non-technical users who perform the day-to-day management tasks for complex web applications.
Having worked in Agile (Scrum) environments as well as those using a less defined methodology, Catherine is adept at matching the management technique to specific project needs, clients, and production teams. The approach is less important than the results.
Her past projects include work on the Verizon Wireless consumer site, NYWICI.org, non-profit association management, PR and event websites, real estate, property development, corporate sales incentives and promotions and eCommerce deployments for wholesale and retail channels.
When not working or curating events to seed WWYI, Catherine spends time nurturing her perennial herbaceous borders, salvaging native and heirloom plants to weave into the ever-changing garden, creating delicious food, reading and occasionally drawing and painting. Her two grown kids live on the west coast, providing great travel opportunities from her home base of Atlanta, GA: daughter and son-in-law reside in Los Angeles and son is in grad school at the University of Washington in Seattle.
Chris has been a professional web developer for the past 5 years, and has been building websites as a hobby for over 10. His interest in programming began in elementary school, when his grandfather taught him QuickBasic. A few years later, he had built his first static HTML website, and began helping family and friends do the same.
In his freshman year at the University of Arizona, he started doing freelance web development projects for small local businesses. He quickly discovered WordPress and has been using it as his platform of choice ever since, even contributing a few plugins to the official WordPress plugin repository. After freelancing for 4 years, he joined a web agency in Tucson, AZ as their lead web developer, and in addition to building websites in WordPress, he worked on web apps for project management and document sign off.
When not making websites, you might find him tinkering with electronics, playing his saxophone, or working on his car.
After several years hand crafting web projects, Cole stumbled onto WordPress in 2007. Like many of us, Cole started off building custom themes and plugins, and over time, began using WordPress more as an application framework, building complex automated systems. He’s already an advocate for PHPUnit, Grunt, and Vagrant, and even built his own custom Vagrant server.
Prior to joining 10up, having Cole was as a web engineer at Maker Media, where he worked on properties like makerfaire.com and makezine.com. He also founded the Web and Interactive Media Professionals organization in Santa Rosa, CA, and if that’s enough, is a member of the Digital Media Advisory Board at Santa Rosa Junior College.
When he’s not online, Cole can be found running WIMP meetups in Sonoma County, nerding out over beer, eating amazing food, playing video games, playing his guitar or at the park with his wife and dog.
Darin has a passion for good code and building sites that are easy to use. He discovered his affinity for WordPress, a platform that lets him do just that, while employed as the lead web developer at a marketing agency in Idaho. Today, Darin is excited to be focusing his career on building top shelf themes and plugins for the platform. A few of his plug-ins can already be found on Github and the plug-in repository, today.
Darin’s attraction to web development was sparked by the notion that he could take a blank canvas and build a fully functional product on top of it. It’s the perfect outlet for his creative impulses and desire to be challenged.
When Darin is not up to his elbows breaking order to a digital mess, he loves spending time with his wife and two kids. A sportsman, he can often be found outdoors, usually playing basketball and golf. He lives in Idaho Falls, Idaho, and loves the slow life of a smaller city with all the benefits of the great outdoors.
Darshan began programming with embedded systems in VHDL. Thankfully, that experience didn’t scare him away from all programming, and he soon found a new calling… building games in Flash. After a memorable stint in DevOps and an even larger collection of scars, he made the transition to Full-Stack Developer, and has never looked back.
Darshan is a minimalist by nature, and an avid Vim user. He enjoys writing clean code and building simple, highly scalable solutions. Darshan is also the one man army behind the WordPress.vim plugin.
When he’s not coding or thinking about coding, Darshan enjoys spending time with his family and working on Vim plugins.
Dave’s parents took him to see Star Wars when he was a month old, instilling in him a love of science fiction and technology right from the start. He taught himself to program in second grade and started building web sites in 1996. He’s watched the web grow from a nerdy novelty to a major part of our lives, and he’s excited to see what the future holds. We may not have flying cars, but booking a vacation from a smartphone is almost as good.
In his fourteen years in the industry, Dave has built interactive displays for a major metropolitan museum, web sites explaining such cutting edge topics as high-energy particle physics labs across the globe, and the online home of a world conference focused on improving conditions in growing urban areas. He has worked with a variety of web platforms and technologies, including WordPress, Drupal, and other popular content management systems. But it’s the WordPress community that made the biggest impression on him, with its focus on user experience and its welcoming attitude toward newcomers. He’s spent the last five years building sites, developing plugins, and troubleshooting core issues with WordPress. You may have also seen him speak at WordCamp Boston 2012 or a Chicago-area meetup group.
Dave was born & raised in Chicago, where he earned a Bachelor’s degree in computer science from Roosevelt University. These days, he calls the Boston area “home”. When he needs a break from his futuristic digital cocoon, Dave enjoys jogging, kayaking, gardening, crossword puzzles, and volunteering at a local cat shelter. He also has a good time watching bad movies with his wife, Amy.
Doug has been using Linux since 1997 or so, but don’t hold that against him. He brings over 15 years of experience in the IT industry to bear on problems related to networks, systems and software, with a special penchant for solving problems in the Linux space. He has spent time at software giants like IBM, in the advanced US Defense Department research community, working with geneticists and medical researchers as a high-performance computing administrator and has even spent a bit of time in a startup or two back in the first Internet Bubble. Lately, he has been working heavily in the areas of systems automation and virtualization.
Doug first came across WordPress in 2004 during the Great Licensing Wars and has been a dedicated WP user and contributor since version 1.0. He has experience in developing themes and plugins, contributing to the core WordPress software, participating in the greater community and helping WordPress users get the most out of their sites.
Doug also co-organizes the monthly Philadelphia WordPress Meetup and the yearly WordCamp Philadelphia and Tech Week Philly events and is very involved in the Philadelphia metro area WordPress community.
When he’s not wrangling Linux, Doug can be found keeping busy with his wife and four kids. He coaches his son’s lacrosse team, is an avid reader, actively participates in his church and community events, and is consumer of music of all kinds. He also owns a kilt.
With a marketing background, Ed describes himself as “specializing in delivering projects with a high ROI.” He’s an analytic and strategic thinker who enjoys collaborating to deliver business results.
Ed graduated with a degree in Communication from Mississippi State University, where he hand-coded his first site in 1996. Soon after, he managed his first professional website project. He then moved into non-profit marketing, where he used his web skills to promote museum exhibits and sell zoo memberships.
Ed has managed marketing for Alabama’s most trafficked website. He’s sold used books through an Amazon storefront and counseled clients large and small on website projects. He’s used WordPress to complete projects across industries including healthcare, agriculture, legal and construction.
Ed holds an MBA from the University of Alabama at Birmingham and a Project Management Professional (PMP) credential. He is past President of the Internet Professionals Society of Alabama and has presented to professional groups including the National Communication Association, The American Zoo and Aquarium Association, Public Relations Council of Alabama, American Marketing Association – Birmingham Chapter and BarCamp Birmingham.
During his free time, you’re likely to find Ed coaching Little League baseball or on a pond fishing.
Erin comes to 10up with a background in design, development and project management. She began her web development career back in the days of Microsoft FrontPage, developing sites for local real estate agents and non-profits. Since then, she has picked up modern development philosophies and techniques from the worlds of Drupal, WordPress, Ruby on Rails and even custom .asp platforms. She currently holds a degree in Computer Information Systems and Web Development.
Looking to further her skills and professional growth, Erin took a position as a Senior Project Manager at one of the largest, top producing web design firms in Colorado. There, she gained experience defining and implementing custom solutions for clients such as Goodwill Industries, the National Homeland Defense Foundation and the National Federation of the Blind. She finds fulfillment in solving complex problems for clients that help them achieve greater success.
Erin lives with her husband and three children. But forget those Denver Broncos; Erin is a true New Englander at heart. During football season you will find her on the opposite side of the couch rooting on her NE Patriots. In the off-season, between kids’ baseball games and school performances, you will find her at the rink practicing her figure skating skills.
As a recovering Englishman now residing in beautiful British Columbia, Canada, Grant is one of 10up’s more international employees. Having studied film at university in the 90s, the obvious next step was to be come a web developer, and he has been making websites go ever since. He has worked for outfits both large and small, and also spent some years in the wilderness of freelancing. Along the way he became the architect of a successful SaaS project, developed the GTmetrix for WordPress plugin, built the Stanley Park Ecology Society website in his spare time, and frankly did so much other stuff that he’s forgotten most of it, but he’s sure it was really neat.
Grant is a strong believer in giving back to the WordPress community, and consequently sometimes distributes advice on WPSE, attends WordCamps, and contributes the odd plugin to the repository. He can be quite passionate about writing clean, efficient code, and likes the plugins and sites he works on to run like well oiled machines. He is drawn to WordPress due to it’s generally being a pleasure to work with as a developer and a user, rather than it being an ordeal.
When not immersed in code at his Mac, he can frequently be found criticizing movies, listening to various forms of raucous or weird music, or hiking. He attempts to learn guitar, and procrastinates around writing a book. Mostly, however, he enjoys spending time with his girlfriend and their baby daughter.
Gustave remembers when Prodigy was the coolest thing on the Internet. Back then, he spent his days either drawing or pushing his parents’ PC to the limit, and his nights falling asleep to the screeching sounds of his father’s dot matrix printer.
As a young adult, Gustave hoped to combine his passions by entering the world of video game design. However, life had other plans and career opportunities in the not-for-profit sector where Gustave worked for several years. Finally, in 2006, he discovered the joys and challenges of using WordPress in his work as marketing director and freelance web developer.
In 2011, Gustave began working for a media agency, where 99% of his projects were built in WordPress. He created customized implementations for banks, hospitals and local businesses while emphasizing a user-friendly experience for the clients.
When Gustave is on the clock, he enjoys figuring out how to import legacy data systems into WordPress. Off the clock, he loves playing classical guitar and video games, brewing and drinking craft beers, and spending time with his wife and children.
Ivan graduated with a Bachelors of Computer Science and Technology from the University of Sydney. He has spent over ten years as a software engineer.
Ivan’s clients have included niche social media platforms, advertising agencies, telcos, banks and online retailers. He has experience in design, development, architecture, systems administration, security hardening, and streamlining business process. Ivan recently focused on building feature rich web apps targeting desktop and mobile clients, with an emphasis on performance, reliability and cleanliness of code at Amazon.com.
Ivan’s career has spanned two continents and three countries (Sydney, Vancouver and San Francisco). In his time off, he loves to travel the world and write about it on his WordPress powered site, adventureivan.com.
After working with numerous Content Management Systems – including one that he built – Ivan discovered WordPress and was instantly hooked. WordPress quickly became his CMS of choice; he even found himself building on it in his free time. Ivan thinks of WordPress as a “canvas,” a “foundation of great masterpieces”.
Over the last seven years, Ivan had the opportunity to lead and work with small to medium sized teams to deliver time sensitive projects to high profile clients like Walmart, and Hilton Grand Vacations. His last role involved leading a team of 6 developers in support of a major retail client.
When he’s not working on code, you can usually find Ivan cooking, traveling and spending time with his wife and daughter in sunny Orlando.
Janey joined 10up with experience working on online properties and mobile applications for over fifteen years. Her diverse content-producing expertise is complimented by strong management skills.
During her years in the interactive software development and marketing services spaces, Janey has serviced many top-tier clients, including Chrysler, Bank of America, Franklin Covey, Ontario Tourism, Toronto Tourism, SC Johnson, Levi’s and McNeil Consumer Healthcare. Janey’s strengths include superior project management and administration, enthusiastic team building, and stellar client delivery. She’s honed a mix of interactive knowledge, interpersonal skills, critical and creative thinking built on years of practical development experience.
She currently resides in Canada and makes her way down to warmer air a few times a year with her family.
Jay is a strategic marketer with experience spanning a number of industries over nearly 15 years. Starting off as a freelance graphic designer and marketer for small businesses, he fell into a career in non-profits before shifting focus to the advertising world. Jay’s understanding of websites and their traffic patterns has led to cutting edge application of analytics and website architecture, improving the visitor experience and driving revenue for clients. After rising to the level of vice president of a national advertising agency, Jay came to 10up to focus on developing successful strategies and tactics for clients of all sizes in all industries.
Having worked on more than 40 website builds (mostly on WordPress), Jay embraces an entrepreneurial spirit that makes websites come to life. From start up inventors to global retailers, Jay thrives on the challenge of maximizing audience impact.
Jay lives in Oklahoma with his wife and son, and enjoys playing golf, traveling, and photography. In his spare time he is typically found chasing his son around the backyard or splashing in the pool, but also enjoys grilling and spending time with family and friends.
John has an academic background in writing, philosophy, and education, so he really understands the importance of clear communication. Marry this with an artistic streak that infuses everything he does, and you have someone who can readily spot when a project is out of balance (or when a little asymmetry can truly help things along).
Having learned WordPress as a front-end web developer, John brings a strong background in the behind-the-scenes craft necessary to make great websites. Spurred on by an authentic desire to help projects go more smoothly, he has acted as a client-facing strategist for small businesses, nonprofits, and multinational corporations. Regardless of the size or scope of the project, John clearly approaches all of his work with an entrepreneurial spirit.
John came to 10up from an niche digital agency in Maine, where he started as a front end developer, only to be promoted to UX Development Manager within 2 years. John was responsible for planning, developing, and often coding fully responsive websites for enterprises like CITGO, ExxonMobil, Enterprise, and Fleet. In addition to HTML/CSS, he made wireframes, wrote use cases, built HTML marketing email campaigns, and executed cross-browser QA training, among other tasks, during his employment. He previously spent 3 years at a web consultancy focused on non-profits.
John spends his time away from his desk exploring the natural beauty of Maine with his family, making very corny jokes, laughing at the very same jokes regardless of reception, and owning a dog the size of a small couch.
Justin has been obsessed with computers from the first time he used his grandmothers IBM Pcjr at 7. What followed was a lifetime of devouring anything and everything computing. By the time he was 11 whole Saturdays were spent researching his passion at the public library; a passion that landed him to a programming job in high school writing software for a local map making company.
After high school, Justin pursued a degree in Information Science from Penn State, during which he began developing WordPress sites with some college friends. 5 years later that team founded a hacker space after winning seed capital in a business plan competition. The goal of their hacker space called Innovatrix LABS was community outreach, getting kids involved in big idea projects and providing a community work shop.
As an admin Justin has planned, deployed and managed WordPress installations for the Penn State World Campus, Penn State Outreach Marketing as well as dozens of other large scale deployments. His years of experience administrating clients environments for not just WordPress, but other popular web applications, has fueled Justin’s passion for the web. He brings experience from several hosting providers, strongly believes that the deployment process should be customer centric, and loves helping a client solve their problem. Justin’s particularly loves securing servers and applications against malicious attacks; it is the constantly evolving nature of the web that keeps him coming back for more.
When he isn’t getting his hands dirty behind the scenes, Justin splits his time between traveling with his wife and beagle, and his many hobbies, including sports, video games, and, well, tinkering.
With a Bachelor of Science in Marketing, Information Technology, and a focus on advertising, Kara works to improve client brands across a variety of mediums.
Prior to joining 10up, Kara worked in digital marketing and account management for a variety of clients, ranging from local non-profits to Fortune 500 companies. Her most recent role was with Fidelity National Information Services, where she served as a Client Services Manager working with the world’s leading financial brands to introduce solutions for everything from credit card processing to online banking implementations.
Kara currently serves as the President of Ad 2 Milwaukee, a local non-profit organization dedicated to helping young professionals navigate the city’s marketing industry through networking and educational events. During her time as President of Ad 2 Milwaukee, Kara led the organization through a full rebranding, coordinating social media strategy development and deployment efforts.
Outside of the office, Kara enjoys experimenting with food, traveling, or finding a way to live life to the fullest.
It was in middle school that Karine made her first awkward website. Her love affair with WordPress started in 2004 after she made the switch from Movable Type to build personal websites.
After graduating from business school in France, Karine has worked for two years in South Korea as a project manager in charge of Facebook campaigns for clients like Air France and as a frontend developer, one of the websites she built won “Site of the Day” from Awwwards. Her travel bug made her leave the land of the morning calm for California, and she joined Brainstorm Media in the summer of 2013. Her relationship with WordPress got very serious and led her to 10up.
Karine has a hard time parting from her computer but when her fingers are not glued to a keyboard, she loves eating, hoarding pictures, and traveling. After spending some time in the U.S. and Canada, she is currently living in Paris, her hometown.
With a background in software development and real estate, Kelley combines technical knowledge with skill in successfully guiding people through complex projects. She is committed to straightforward, honest communication, and to management styles steeped in empathy and collaboration.
After graduating with a Software Systems Engineering degree from U of A in Tucson, Kelley got her start with Siemens, working on statistical traffic pattern modeling as well as development of interfaces between virtual traffic controllers and traffic simulation programs. She also led QA for the company’s flagship transportation control application, and was responsible for evaluation and release approval of that software to the field.
Looking for a change of pace, Kelley left engineering and became a real estate agent. Kelley generated over 80% of her business through her first WordPress blog. She posted 3-4 times per week for 6 years, garnering national attention for her efforts, and consistently ranked in the top 10% of Realtors nationwide. Her blog at Housechick.com sparked her interest in WordPress, conversion rate optimization, and analytics.
After the market crashed, Kelley went to work for a software agency in Huntington Beach, CA, becoming their first Production Manager. Kelley quickly established minimal overhead systems to bring order to the company through repository standards, weekly deliverables, stand up meetings, and defining workflows to keep the team accountable to their tasks. Kelley worked with many large enterprise clients, leveraging WordPress to support 2m+ pageviews/day on news sites, to serve as the CMS for iOS applications communicating via JSON/PHP, and to build large scale membership sites.
Kelley’s true passion is for system analysis and optimization. She loves everything about software development that is not writing code: defining the project, planning the completion path, putting all the details into place to ensure smooth and successful execution of projects, and then figuring out how to do it all better the next time around.
Outside of the office, you’ll frequently find Kelley at a nearby CrossFit gym lifting heavy things and attempting to win at exercise. After that, she’ll be in the kitchen where she indulges her love of cooking spicy foods.
Louis Dorman has been designing for the web since the days of dial-up. After graduating from the Art Institute of Phoenix in 2001, he went on to be responsible for the design and manufacturing of millions of products around the world. Louis was one of the first employees at Mashable, one of the most popular WordPress-powered websites. As Art Director, he managed all areas of design, from the web presentation and UX to marketing collateral, as the company scaled to 30 million+ monthly unique visitors.
Louis was also a founder of AdCamo, which would become a pioneer in the development of background ad units under his direction. In addition to steering vision and project development, Louis hired and mentored creative and engineering teams, managed communication between sales and engineering, and created campaigns for clients like ABC, Comcast, Craftsman, MGM, Sony, and WWE, to name a few.
Since exiting Mashable in early 2012, Louis acted as a “contract Creative Director” for an agency in Boston, while performing freelance work for clients like Edelman, GXS, and UN Foundation. Louis contracted with 10up working on design for clients like Engadget prior to joining the team full time.
Somehow, along the way, Louis’s love of food and innovation inspired him to co-found Comboware, a patented product in the housewares industry. When Louis isn’t realizing beautiful, usable websites, he still spends his free time designing fonts, creating functional art pieces and finding inspiration in the beauty of the outdoors.
Since picking up his first book on HTML in 2001, Luke has been fascinated with building for the web. When Luke was introduced to Content Management Systems, he jumped into the WordPress deep-end and immediately started developing custom themes and plugins for clients to tailor WordPress to their exact needs. He believes that the web should be device agnostic, and as a result has familiarized himself with responsive design techniques and patterns.
Luke takes pride in making products that are not only effective, but easily understood, updated, and maintained. He holds that the WordPress experience should be unified among plugins and themes so that interactions are consistent and natural across the entire platform. He also believes in having the heart of a learner, and having the heart of a teacher. To fulfill these philosophies, Luke is an avid reader and has an enormous appetite for podcasts. He is constantly observing new ideas, learning new techniques, and hearing the messages of new voices on a variety of subjects.
Most of Luke’s free time is spent with his wife and cat in Portland, Oregon. Beyond reading and podcasts, he enjoys disc golf, soccer, cooking, and assisting his wife on photo shoots.
Lyle has been building cutting edge web sites and applications for over 10 years. After earning a Computer Science degree from Clarkson University, he worked for a multinational engineering company where he created internal web applications that saved time and money. He learned how to make truly usable products by leveraging any and every piece of web technology he could get his hands on.
In 2007, Lyle made the move to San Francisco, where he created cutting edge proof of concepts for several startup companies. His desire to push the web to its limits drew him to online gaming at Disney, where he helped create some of the most ambitious web-based games in the company’s history.
When he’s not working, Lyle can be found playing drums, riding electric motorcycles or swinging swords at inanimate objects.
Mary had her first taste of the Internet back in the 90s, when a website would take minutes to load and modems made noises connecting. She built her first website with tables, animated gifs and telnet. While attending college at DePaul, she realized she could actually major in “computers”. She quickly switched, earned her degree in e-Commerce, and has been heads down in the web ever since.
Mary has spent the last few years being a go-to freelancer for several agencies, building WordPress sites and plug-ins and, in some cases, cleaning them up. She’s worked with such notables as the University of Chicago, Apartments.com, and Riddell.com.
Mary loves music, and is attempting to master guitar, but has so far found it a bit less natural than WordPress. When she’s not on the Internet, you can find her practicing Aikido (a Japanese martial art), biking or cooking something vegetarian.
For 6 years before joining 10up, Matt lived and breathed WordPress. Three of those years he was the co-developer of one of the most popular WordPress theme frameworks on the market, while working at DIYthemes. Matt’s code has been deployed by nearly sixty thousand customers on hundreds of thousands of websites.
In addition to WordPress, Matt is extremely passionate about barbecue. In the Austin, Texas barbecue scene he is widely known as BrisketMan In his free time, you might also find Matt playing his stand-up bass or wrangling his Golden Retrievers at the lake.
With a diverse background and hands-on experience in all aspects of modern marketing, Mike brings a unique perspective on project management and leadership. He’s dedicated to bringing out the very best in the people he works and to producing nothing less than impressive work.
After earning his Bachelors degree in Advertising from Iowa State University, Mike worked with a small social media and content marketing agency called One Social Media, helping international best-selling business authors grow their influence online. Mike created several highly successful – viral, if you will – projects and promotional campaigns, facilitating the successful launch of two New York Times best-sellers.
Mike’s passion and knack for process development and project management led him to his next role: Director of Digital Marketing with a boutique web design agency in Chicago. He was tasked with developing scalable processes for everything from client discovery to production workflows, and anything in between. This experience that helped him launch his own consultancy, offering clients a wide variety of services, including website design and development in WordPress, to social media marketing and digital strategy.
Seeking stability as his family grew, Mike joined Single Grain, a full-service digital marketing agency out of the Bay Area, as Director of Social Media and Content, where he was responsible for leading the strategy and implementation of social media and content marketing efforts for all clients. After working with the management team on processes, team structures, and overall growth plans, Mike was promoted to Director of Client Success where he was responsible for coordinating and leading all teams to produce results-driven work for all clients.
When he’s not plugged in, you’ll find Mike spending time with his wife and his two sons, working out, playing drums, or working on one of his side projects.
Mike has been designing and implementing enterprise solutions for over ten years. His extensive knowledge in underlying architecture and understanding the needs of the business helps to deliver the clients vision to an end-to-end solution. In early 2012, Mike successfully transitioned from being an engineer to a Product Owner at CenturyLink, leading a group of developers, designers, engineers, scrum masters and business analysts.
Building on experience designing systems with an emphasis on virtualization and the cloud, he has honed an understanding of enterprise processes and workflows. Now ITIL certified, Mike has a strong understanding of what makes a successful service.
When not actively researching various technologies, Mike enjoys building, testing and modifying new computing systems.
Rachel first started building websites in 1996, and has acquired a broad range of technical knowledge including front-end development, back-end development, API design, database architecture, systems administration, and QA testing. She started using WordPress personally in 2005, after reading a blog post detailing upcoming features in the 2.0 release. After attending the first WordCamp Chicago in 2009, the amazing community around WordPress lead her to focus on doing WordPress Development professionally. Rachel has lead development on WordPress projects of all shapes and sizes including for high-traffic communities and Fortune 500 companies.
Rachel is dedicated to being an active part of the WordPress community. She is probably best-known for the BootstrapWP theme, which has over 120,000 downloads. Rachel also authored several plugins including Async Social Sharing and Font Awesome. Rachel has spoken at WordCamps in Chicago, Milwaukee and Atlanta, contributed to WordPress 3.6 and BuddyPress 1.6.1, and is featured in the “Locking Down WordPress” security guide.
Scott comes from a family of engineers and tinkerers. He grew up with an interest in building with anything he could, be it legos, lincoln logs, computers, and eventually he moved that love of building to the web. By high school, Scott had already found his passion for web development and began to explore his way through HTML, CSS, ASP, and then finally to settle on his true calling with PHP.
Loving to push boundaries with clean efficient code, Scott became the lead developer of the open source WordPress plugin, Pods Framework. His work with Pods and other plugins have afforded him the opportunity to speak at several WordCamps since 2009. At conferences he is known for the performances of his original song “WordPress as a CMS”. He enjoys supporting and growing WordPress, the Pods Framework, along with other plugins he has built and is involved with.
Over the last few years, Scott’s independent and agency experience included working with WordPress clients like YMCA, Realtor.com, Microsoft Blogs, Southwest, Ford Canada, and Nissan America, to name a few.
While not coding, you’ll find him spending time with his wife and daughters, playing music, or watching Doctor Who.
Years ago, Scott started working with WordPress by promising his previous employer a website – without having the experience to fully back up that claim. As luck would have it, the WordPress community came through in helping this beginner succeed and launch his first website. It’s this very community that made Scott love working with WordPress and eventually led to a full-time development role.
Scott has spent most of the last 5+ years at various publishers and agencies as their only WordPress developer.
When his laptop is closed, Scott enjoys being a husband and father of two. If he’s not at home, he’s probably out running, mountain biking or sharing new music with friends.
Steve holds a B.A. in Telecommunications with a focus in video production from Bowling Green State University, where he graduated Cum Laude with minors in Recording Technologies and General Business. A video internship his junior year at Sea Lion Studio, a small, locally-focused digital agency, exposed him to the world of web development and drummed up a level of passion that video production could never match.
Returning to his old home in Columbus, OH, he landed a Developer position with a mid-size advertising agency: Fahlgren Mortine. With the mentorship of Rubyist Matt Jones, Steve was able to hone his craft and focus on building clean, sophisticated applications for larger clients. While not his first exposure to the platform, Fahlgren was also where the WordPress bug first bit Steve, resulting in dozens of sites, each one built stronger than the last.
In late 2012, he was recruited by Buckeye Interactive, an interactive media agency in New Albany, OH. Though smaller than Fahlgren, Buckeye gave Steve the opportunity to take more of a leadership role on development projects and strongly influence the technical direction of the small, but talented team of developers. During his tenure at Buckeye, Steve was also the driving force behind Buckeye’s open source efforts, culminating in two separate projects (a WordPress plugin and a Laravel application) being released from The White House in 2013 and 2014.
It was during his time at Buckeye that Steve started seeking out public speaking opportunities, and has since given talks at regional WordCamps, Columbus Code Camp, and the php[world] conference. While he blogs about software development occasionally on stevegrunwell.com, he has also recently started contributing to larger publications, including Net Magazine and php[architect].
When he’s not writing software, Steve enjoys hiking, traveling, and music, and dog ownership. He’s also a coffee and craft beer enthusiast, purveyor of fine GIFs, Netflix addict, and a fan of Tiki bars.
Thorsten is 10up’s first European employee, living near Cologne, Germany with his wife, son and a crazy Beagle. Thorsten worked in software development for over a decade before joining 10up; he led the web development department for a large dedicated hosting company and Germany, and even ran his own web agency in Bulgaria.
From 2008 to 2012, Thorsten was one of the original engineers supporting the Automattic WordPress.com VIP team. He wrote and contributed to essential WordPress developer tools and plugins including Exploit Scanner, Debug Bar Extender, WordPress-CLI-Exporter, and WordPress-CLI-Importer. He is also a core contributor.
From 2012 to 2013, Thorsten did a quick detour into the Cloud Computing, OpenStack and the Python world, working at a start-up called PistonCloud, though he never managed to keep his hands off of WordPress.
When he’s not engineering websites or spending quality time with his family, he’s usually cooking, tinkering with electronics, and developing Arduino style projects.
Allan built his first website in 1999 and was immediately hooked. That year he entered a web page contest and won a new iMac for his middle school. Shortly after, he found himself taking on clients before he started his freshman year of high school. Over time he found himself drawn to PHP and ended up writing his own content management system to update his sites.
In 2006, he was hired by an internet marketing agency as a web designer where he was first introduced to WordPress. Since then, he has written plugins and has made some contributions to the WordPress core.
In his spare time, you can find Allan hanging out with his wife and daughter, fishing or bowling at the local alley.
Allen has been designing websites since he bought his first computer in 1997. His curiosity about the web led him to HTML, and after years of creating static websites, he discovered WordPress in 2005. He tested different Content Management Systems, but the learning curve for publishers made WordPress stand above the rest.
For the first eight years of his career, Allen worked as a freelance designer, affording him the opportunity to work on projects of all sizes. From 2012 to 2014, Allen has worked as a Web Designer at NC State University. NC State is the only university in the United States to house two National Science Foundation Educational Research Centers (NSF ERC), both of which Allen designed and project managed. Allen also teaches HTML/CSS and Basic WordPress classes at Wake Technical Community College.
Allen is active in the WordPress community including the Raleigh WordPress Meetup and WordCamp Raleigh, where he has served as a guest speaker for monthly meetups.
When he is not in front of a computer, Allen spends time with his wife Karoline and his dog George. He loves a good book, cup of coffee, pint of local beer, and cigars & Scotch. Allen is an avid guitarist and vocalist of over 20 years.
Amy has been recognized as a core contributor to every WordPress release since 3.3, most recently focusing on accessibility improvements for the Twenty Thirteen and Twenty Fourteen themes. Amy has presented at the WordPress’s anchor conference, WordCamp San Francisco, as well as her local WordCamp in Raleigh. She is the team representative for the Community WordPress project team, where she has contributed to such areas as theme review, accessibility, and support.
When she’s not immersed in all things WordPress, Amy is a competitive sabre fencer and an instructor for her local Girl Develop It chapter.
Andrew began building websites in 2010. What began simply as a personal need evolved into a passion for coding. He then threw his full weight behind learning as much as he could about creating beautiful web experiences. Very early on, he experimented with the Joomla CMS, before finding and falling in love with WordPress. The strength of the community and the solid user interface really struck him and it quickly became his go-to platform for building new sites.
In his previous life as an independent filmmaker and animator, he developed skills that can still be seen in his work on the web. His eye for detail, consideration of the user experience, and desire to tell a good story are evident in his projects. In addition to strong front end engineering skills, Andrew has an unusually keen eye for fit and finish and intense passion for a great visitor experience.
When he’s not working on or learning more about making great WordPress sites, Andrew likes making and playing retro video games. He also enjoys spending time with his girlfriend, his cat and a large stack of books, and trying in vain to tackle his Netflix queue.
With a history in visual design and a sometimes manic love of solving problems, Ben naturally evolved into UX design. He enjoys gently leading clients through the design process and empowering users to simply achieve their goals.
From an early age, Ben has always been involved with visual design and technology. His first art blog was built on WordPress, and he continues to sharpen his visual skills as a professional artist and learn new technical skills at his local maker space. Whether it’s a blank HTML canvas or a blank painting canvas, he enjoys bringing a complex project to life.
Prior to joining 10up, Ben spent the last 8 years at RM&G Advertising/Design in Santa Rosa, where he helped brand some of the largest wine labels in the world.
While his young family keeps him busy, he is active in his local design community, leading meet ups for North Bay Designers and keeping active in another local group, Web and Interactive Media Professionals. Taking time away from the screen to rejuvenate in nature, he’s learning to surf in the brisk Northern California waters and occasionally gets out to the disc golf course.
Bobby has spent the last 13 years managing high performing teams of electronic technicians, while serving in the United States Marine Corps. During this time he earned a number of personal awards, and has seen a lot of technological change. Through it all, Bobby’s curiosity has been his driving force to continue learning new skills.
While in the Marines, Bobby demonstrated his ability to work under challenging and adverse conditions. From 2006-2008 he served two combat tours in Iraq with 3rd Light Armored Reconnaissance Battalion, as the communication maintenance shop foreman.
Recently, Bobby fell in love with open source software like WordPress. Since 2013, Bobby has spent an unhealthy amount of time learning everything there is to know about WordPress. In addition to his technical knowledge, his entrepreneurial spirit truly shines when in partnership with organizations to achieve their larger online goals.
Over the past year Bobby has worked with a number of clients who chose WordPress for their primary website. Bobby quickly realized that helping clients solve tough problems with custom tailored solutions built on WordPress is what makes him excited to start each and every day.
When he is not exploring WordPress APIs, Bobby can be found attempting to grow things in his garden, challenging himself physically with long distance bicycle rides, and spending time with his family.
Brent has been building top notch web solutions for over seven years. After graduating from college, he cut his teeth as a PHP developer for a bespoke university e-learning framework; an experience that opened his mind to the endless possibilities that diligence and a simple computer can achieve. His next move would be to Habari Media, one of South Africa’s leading digital media houses, where in just one year he worked his way up to lead developer and team manager.
In 2010, feeling the need to expand his skill set and dive into more self-satisfying projects, Brent founded his own company, Kaira. It was around this time that he also discovered WordPress; since then, he has not looked back. Leveraging WordPress as a CMS, he developed successful websites and campaigns for top advertising agencies across Africa, worked on amazing projects like a web application and CRM for a major charity supplying gifts to over 100,000 underprivileged children. Brent has engineered custom integrations with social media platforms, built intranet networks, and developed successful WooCommerce extensions.
When Brent isn’t writing badass code, you can find him hiking up Cape Town’s beautiful Table Mountain, playing guitar, or cooking a delicious vegan meal.
Cameron has been involved with Unix type operating systems since 2006 but he’s no newcomer to technology. He has been a systems engineer for over 30 years on a number of different platforms, including many years with large scale IBM mainframe networks. He thrives on finding solutions to problems and working with leading edge technologies.
Cameron has also seen his share of disaster recovery through a large number of tests and a few high profile recoveries, including being part of a select IBM team working on data recovery efforts after the World Trade Center attacks. Cameron’s broad experience even includes writing web pages with PHP and MySQL. Cameron has worked for large corporations, including IBM, a couple of start-ups, and has spent several years as an independent consultant.
Cameron lives in a historic small town on the banks of the Mississippi River. He and his wife, Caldeen, share their home with two spoiled dogs, a Boxer and a Sheltie. They have two grown children and two grandchildren. In his free time he enjoys church service, shooting sports, military history, and miniature wargaming. One of his current goals is to learn to play the bagpipes.
Chancey’s first computer was a rummage sale Tomy Tutor (a rebranded TI-99 variant) without a tape drive. He learned the basics of Basic by typing programs over and over and over again on “terribly rubbery keys” because he couldn’t save them. Over the years, Chancey picked up some more useful languages and skills, along with a bunch of useless ones, many of which come in handy when building websites.
In 2007, Chancey became the seventh full-time member of the GigaOM team, after working with Om part-time for several years prior. He was their only tech guy for quite some time, so his responsibilities covered everything from front-end and back-end development, sysadmin, migration, design, support, analytics, and ad-ops – you name it, he’s had his hand in all of it at some point.
In his free time he likes to fix broken things, learn useful and fun (if useless) skills, and (weather permitting) get outside.
Corey’s father gave him a Commodore 64 when he was 4 year old; little did he know that computers would prove to be his calling. As he moved through a career, intersecting with the education, leadership development, music management and booking markets, he was always pulled into his employers’ web initiatives. He decided to stop fighting the trend and became a full-time WordPress Engineer in 2011, after working with WordPress since 2009.
Since focusing on WordPress, Corey mostly worked in the entertainment space, building sites for artists such as Motley Crue, The Who, Rod Stewart, Willie Nelson, Martina McBride, and Pitbull, as well as NASCAR great Jeff Gordon.
Corey is a co-organizer of the WordPress Austin Meetup – one of the largest and most active WordPress meetups in the world – and leads the monthly advanced developer group. He also served on the 2013 Austin WordCamp committee, where he also presented.
When he is not creating fast, beautiful and responsive web experiences you can find him at the club…the health club. He teaches indoor cycling 3 times a week and enjoys watching or participating in almost anything athletic.
An achiever, Courtney graduated high school with Honors as Salutatorian, and was accepted under Early Admittance into the University of Southern California’s Marshall School of Business, from which she graduated in 2004 with a Bachelors in Economics, minoring in International Urban Development. She then went on to earn a Masters in Public Administration at Cal State University, Northridge within 1 year. But the thought of utilizing her degrees was always a backup plan to her dream of building awesome large-scale web projects.
Courtney’s love for web engineering started in the late 90s, when she began developing web pages with AOL Homepages and Yahoo Geocities for classmates in high school. While in college, her passion for web development grew as she built a web design client-base of producers, urban bloggers, and musicians. As the co-founder of her own web development agency in 2001, she had the opportunity to lead development and maintenance for websites such as Bad Boy Productions, Sandra Rose and Crunktastical.
One of WordPress’s early b2 adopters, she began using WordPress in 2003 as a means of providing clients the ability to update their own websites without the learning curve presented by Joomla and Drupal. Specializing in the development of responsive WordPress themes and creating large-scale WordPress websites, she has worked with clients all over the world – including Participant Media, TakePart, HBO, MTV Australia, Rovio, Nike, and Razor. Thankful for what WordPress has afforded her for the past decade, Courtney gives back by working with the WordPress Meta and Theme Review teams, and lending a hand answering questions over at WPSE.
When she’s not lost in the code, Courtney spends her free time as a Nike+ Running Ambassador, taking on a Warrior Dashes and Hash Runs with her husband, and overseeing (and over-dreaming) the complete remodel of their 1960’s home in Torrance, CA.
David has been a remote worker for most of his varied career, acquiring skills in social media marketing, content management, IT, and web development. Most notably, he spent 2 years as a Support and Marketing Specialist at rocketgenius (of Gravity Forms fame). Previous to that, David worked for the County of Bruce, helping them with their websites and working on Explore the Bruce, their tourism brand. A few years prior, David was working for a company that manages the SickKids Lottery, where he helped with the website and digital marketing campaigns.
David has been involved with WordPress since before its first full release, over a decade ago. Thanks to his passion for writing, David found opportunities to work as a professional blogger back when the idea of writing online as a full time job was highly unusual. Over the course of his career, he has published thousands of articles online, with a great number of them focused on WordPress’s growth.
David was the co-host of the WordPress podcast and WordPress Weekly podcast with over one hundred combined episodes under his belt. He has supported high profile WordPress plugins, and developed a number of WordPress themes over the last twelve years.
David was born in Kingston, Ontario and grew up as a military brat, bouncing between the Queen Charlotte Islands in B.C. and Ottawa. He’s moved twenty times in his life! David and his wife of 4 months are collaborating on a novel, and he’s also an enthusiast digital photographer. A few of his shots have even been published in newspapers. Apparently to the frustration of some of his friends, he continues to upload hundreds of unnamed/unlabeled photos to Flickr.
Dillon discovered his passion for design while creating business identities in 2001. This, of course, led Dillon to web design, a crucial extension to any brand development process. He quickly found the web to be his ideal canvas, as he incorporated dynamic, interactive assets, enabling a far more engaging experience. Before he knew it, Dillon was providing creative services for Fortune 500 companies, universities, telecoms, and government projects. Before Dillon joined 10up, he served as a Creative Director and Project Manager at a Phoenix-based agency.
Dillon is fascinated with design trends, and is always exploring tools and technologies that push interactive design further. Dillon enjoys the entire design process, watching ideas evolve from concept to creation. Dillon is comfortable in professional design tools, front end web design (HTML / CSS), and is even known to get his hands a little dirty in WordPress theme code.
Dillon lives and works in Portland, Oregon, 10up’s “center of gravity” and home to our main office space. When Dillon is not developing awesome websites he is usually battling imaginary monsters or digging for worms with his son.
Drew got his start building websites at 16, learning just enough HTML to build a tournament portal for his online gaming league. Since 2010, he’s worked as a full-time WordPress developer and occasional student mentor.
Drew believes those who benefit from WordPress should do their part to give back to it. His contributions to open source have spanned his career, starting with phpBB ten years ago and continuing with WordPress today. He’s been a credited core contributor for every major release since 3.3, and was named a “Recent Rockstar” following his work on menus in 3.6. He’s since earned permanent commit access for his efforts improving documentation in WordPress.
In his spare time, Drew enjoys exploring the Rocky Mountains, local beer culture, and traveling to conferences across the country.
Eduard started his career as an Electrical Engineer specializing in the design of integrated circuits, and picked up programming (in Perl and TCL) to automate routine tasks. In 2011 he joined Synopsys Inc. as CAD Engineer responsible for support and development of design automation flows.
In his spare time, you might find him playing soccer with friends, learning something new, or just walking with his wife and dog.
Edwin was first introduced to HTML while maintaining an architectural firm’s website, and began spending his free time building small sites. Even with his relative inexperience at that time, he managed to get his work featured on Smashing Magazine. This fueled him to really focus on web development.
Edwin discovered WordPress while he was looking for a better content management system for a nonprofit organization, and has been hooked ever since. He designed and built a few commercial WordPress themes, selling over nine thousand licenses. Prior to joining 10up, he was a front end developer for a retail marketing agency in Orlando where he worked with national brands like Dell, Sam’s Club and Walmart. Edwin comes from the same agency as Ivan Lopez and Dana, both of whom have great things to say about Edwin.
Edwin is originally from Indonesia, and is a photography enthusiast whose work has been featured on several websites and magazine, including Smashing Magazine. Some of his other interests include architectural sketching and jazz.
Elliott’s passion for web development began when he was 15 years old and he’s never looked back since. Elliott is 10up’s first UK-based employee; before joining 10up he led a development team at a local web agency where he was introduced to WordPress.
Elliott graduated with a BSc honours degree in Computer Science. He loves a good challenge, especially when it involves a deep dive into WordPress’s core. He often contributes to open source projects, develops his own plugins once in a while, and has earned his fair share of badges for his contributions on StackExchange. An aficionado of the popular Easy Digital Downloads WordPress module, he’s both a recognized regular contributor and an extension developer.
When he’s “off the grid” he can most likely be caught eating a curry or playing his favorite (and only) sport, Badminton.
Eugene’s adventures in engineering started in the late 90’s when he learned Pascal. After his time with Pascal, he worked with Delphi, C++, and C#, eventually digging into PHP in 2009. Eugene spent some time with frameworks like Symfony and Zend, before finding the platform he decided he wanted to concentrate on in 2011: WordPress.
Since 2011, Eugene has been a freelancer (in the top 10% for PHP on StackOverflow), Senior WordPress Developer at an agency, and a Lead Developer at WPMU Dev. He has an affinity for normalized, maintainable, clean code, and clearly loves a challenge.
In his spare time, he likes a good chess match, skiing in the winter, and “building his own death star to rule the world”.
Faishal started experimenting with website and software develpoment at 16, learning enough ASP.Net and HTML to play a significant role in the development of a major travel and tourism website. From there, he went on to earn an MS in Information Technology from DA-IICT, one of most the reputed technology universities in India. Over the next several years, Faishal worked with several of the web’s emerging and popular platforms, including PHP, node.js, Ruby on Rails, and nginx.
Faishal came across WordPress in late 2012, when he joined rtCamp Solutions as a Web Developer. Within no time, WordPress became his hobby, passion, and the center of his profession.
Faishal is proud of his core contributions to WordPress 3.6 and 3.7, and the handful of plug-ins he’s released on the official repository. Like most 10uppers, he believes that open source is the future of web, and that an open future is built on reciprocal volunteerism.
When Faishal isn’t crafting websites with WordPress, he can be found playing guitar, exploring his surroundings, and watching movies.
Faison’s journey toward programmer began in middle school, when he learned to edit programs on his TI-83 Graphing Calculator. He quickly mastered the TI-Basic programming language before finding his next challenge in high school: the web. Creating a website for his high school band, Faison discovered that iframes didn’t work in Firefox. One Google search later, Faison found an answer that would change his life: “Don’t Use iframes, Use PHP Instead.”
Faison continued to experiment with PHP, eventually earning his Associates in Web & Software Development from Waukesha County Technical College. Fresh out of College, he landed a job focused squarely on WordPress. Over the next two years, he created and maintained numerous WordPress-powered websites for local businesses, released four plugins, and spoke at WordCamp Milwaukee 2013.
Faison spends some of his free time programming, but also makes time for his vegetable garden, video games, and keeping up with current events.
Strategist, creative problem solver, builder, and perfectionist; James has been programming and building websites for almost 20 years now.
James delivers big-picture strategy, accessibility to big-data projects, and likes to simplify the complicated. He has managed and crafted web projects of all sizes for universities, national organizations, businesses, and nonprofits (even a hospital once). He enjoys learning and mentoring, participating in online communities, helping folks in technical chat rooms, and contributing to open source projects. He’s also authored numerous WordPress plugins and themes.
James and his wife live in the woods of Maine and spend their time between the ocean and mountains with their animals. When he’s not on a computer you can find James doing something active outdoors like hiking or snowboarding.
Jason built his first websites in middle school, carefully inserting as much animated fire and stylized typography as browsers would allow. While website design has changed a bit since those heady Geocities days, those first projects sparked a desire to learn more about web development. Jason attended the University of Albany and received a Bachelors in Computer Science.
After college, Jason moved to the Bay Area and landed his first job as a developer for a stealth start up using Perl Catalyst and jQuery. In 2008, he struck out on his own as a freelance Web Developer and was quickly drawn to the power and flexibility of WordPress. Jason would go on to build hundreds of custom websites clients with streamlined back-end administration, courtesy of WordPress. Today Jason is a full stack developer and enjoys creating highly functional websites with meticulous code.
When he’s not coding, Jason is often found running, snowboarding, playing video games or brewing beer. If you can’t find him, assume he is exploring the world with is wife.
Joey wrote his first line of code in 2nd grade, and flirted with coding in high school. He didn’t get serious until college, where he wrote his first lines of code professionally, jumping head first into full stack web development.
In 2004, after graduating with a degree in Computer Graphics and Design from George Mason University, Joey co-founded an interactive agency and built a couple of large Flash sites for the National Library of Medicine. Craving more experience and a broader toolbox, Joey went to a slightly larger digital agency where he developed hundreds of client sites using an in-house custom CMS, going from blank Photoshop canvases to complete, pixel perfect sites with complex backend functionality. Joey even built and submitted a cross platform mobile app.
After a presentation on mobile development at a meetup, Joey was approached by the COO of Squidoo, who – impressed by his approach to solving problems – asked Joey to join Squidoo full time as one 3 developers. In the 3 years Joey was at Squidoo, he refactored 80% of the site’s features, wrangling a dozen 3rd party APIs, and eliminating bugs and complexity accumulated over 9 years in a million line codebase. Squidoo grew to a rank of 37 in the US for Internet traffic in 2012.
In 2014, Squidoo was acquired, and Joey knew it was time to pursue his next adventure. Seeking an adventure involving WordPress, he went to a nearby WordPress meetup where he discovered 10up. He knew that 10up was supposed to be that next adventure.
Joey has personally used WordPress since 2009, implementing custom themes, and writing the occasional custom plugin, including custom plugins for the part of the Squidoo stack that used WordPress. This experience led to an opportunity to co-build and support a successful premium plugin that has over 100k downloads to date. He has also begun contributing to WordPress core.
When he’s not crushing problems, you can find Joey spending time with his wife and 3 children, soaking up the outdoors, or biking whenever, and wherever it suits him.
Jon began writing code at an early age, when his parents bought their first family computer. His interest grew out of a desire to build websites for his various gaming interests (mostly StarCraft), so with the help of Geocities, Microsoft FrontPage, and HTML Goodies he started on the journey that eventually led him to WordPress.
Jon has been working with WordPress for about 4 years now. During that time, he has worked with a variety of clients as both a freelancer and lead developer for a small advertising agency. For the last year and a half, Jon was Director of Web Development at a boutique advertising agency near Dallas, TX. In early 2014, Jon launched a small premium theme shop that he’s since sold to the crew at UpThemes.
In addition to WordPress, Jon has also spent time working with Ruby on Rails, Node, and Angular projects in the last couple of years.
When he isn’t obsessing over code, Jon enjoys cycling, beer league hockey, and plotting world domination.
Jon grew up listening to The Beatles and borrowing his dad’s recording equipment. Jon learned about technology through experimentation and human interaction, as he and his father listened to and recorded music. It’s no wonder Jon puts the human element front and center.
In 2007, Jon’s tinkering brought him to Liferay after helping one of Liferay’s clients finish their website – just for fun. Four wonderful years of growth and an addiction to IRC tech-chit-chat later, Jon got the itch to engage in the startup environment. During these adventures, he had the pleasure of working alongside his buddies at Rezitech, Chapman University, and TED, while contributing free time to local organizations in his home town, Orange County, California.
Jon’s work is widely used and recognized across the web. He is co-maintainer of the widely used HTML5 Shiv with Google’s Paul Irish and Alexander Farkas. Jon is also the creator of an incredibly popular Polyfill service that was forked by the Financial Times. Other popular projects include SVG4Everybody and normalize.css. He is also an invited expert in good standing on the W3C’s HTML Working Group.
In his time away from web technology, Jon enjoys creating original music and movies with his wife and two young kids. You’re free to join the jam, too.
After earning a Computer Science degree, Joshua was introduced to WordPress at his first job, where he was supposed to set up WordPress blogs. Curiosity got the better of him: he started reading the core code like a novella, in his words, “engrossed in the deft interactions of code, semantics and user experience.” There was no looking back.
Before joining 10up, Joshua worked at rtCamp Solutions, where he quickly climbed from Senior Web Developer, to Team Leader, to Product and Project Manager. In his first year, he was awarded “Most Geekish Employee”; the following year he was awarded “most valuable employee.” During his time there he built a responsive theme framework, wrote documentation for their products, developed an internal help desk module leveraging bbPress, and provided mentorship and training for employees.
Joshua has also been putting his WordPress expertise to good use by helping the wider community. He’s amongst the top 6% for WordPress on StackExchange; he earned bragging rights and some goodies by reaching the top 50 within two months of joining! He’s also a proud contributor to WordPress 3.8 and 3.9, and maintains a couple of plugins and themes on the WordPress repository.
When he’s not building powerful websites with WordPress, he cycles around town, swims, exercises, and frequently travels to exciting places.
Kailey can’t remember a time when her family didn’t have a computer, however it wasn’t until the seventh grade that her interest in building web pages was piqued. She barely knew what she was doing, but she kept at it anyway. It wasn’t until some post-high-school classes that she filled in the gaps and started really getting into web development.
A few years later, Kailey was tasked with working on a WordPress site. She’d never heard of it prior to this assignment, so there was a little learning curve, but she saw the potential and began focusing on WordPress development. Starting with some basic theme customization, then moving on to plugin development, and finally giving back by making some core contributions and getting more involved with the WordPress community.
Today, she keeps up with the latest changes in WordPress, attends (and sometimes speaks at) WordCamps, and tries to contribute back to other parts of the WordPress ecosystem – she knows that the enthusiastic community behind the software is what makes WordPress unique.
When Kailey isn’t doing techie things, she might be traveling or looking for new playing cards to add to her collection (more than 250 decks at last count). She also has a fondness for wearing mismatched socks.
Kaitlyn has grown up alongside computers, beginning with MS Paint at the age of 3. Originally following a path in the arts with an approved portfolio for 3D game animation, a Java programming course in high school completely changed her mind. Graduating high school early allowed her to be whisked away to college; she loved it so much that she even stayed an extra year to take more courses of interest.
She’s been using and loving WordPress since 2011; dabbling with other content management systems has only strengthened her affinity for the platform.
Kaitlyn has spent most of her post-college time at agencies. Before joining 10up, she spent 9 months at an enterprise cloud computing firm (Sightline Innovation) where she worked with AngularJS, ExtJS, Node.js, and MongoDB. She spent the prior 2.5 years at a creative agency where she focused on PHP (and JS) based solutions, most notably WordPress.
While Kaitlyn currently resides in downtown Toronto, her home and heart are in Halifax, Nova Scotia. Her big interests include video games, green foods, crocheting, puppies, kitties, & drinking tea.
Katie entered the digital world in 2009 and it was love at first login. Katie has managed and built large open source content management implementations in WordPress, Drupal, and Joomla!, and other smaller systems and frameworks. She’s managed projects of all shapes and sizes, for organizations as diverse as television networks and small non-profit organizations.
Katie graduated from Simmons College in 2009 with a Bachelor’s Degree in Marketing. With an education in marketing and applied experience in web development and project management, Katie is uniquely skilled at bringing together the diverse perspectives and stakeholders needed to make a project successful. She can ‘geek out’ with the developers, while maintaining a focus on her clients’ unique business goals.
Katie got her start in web at a small digital agency in Northampton, MA. She also worked as the Web Manager for Lionbridge Technologies; the largest provider of translation services in the world (and an early 10up client!). At Lionbridge she managed all design, development, and implementation for the company’s WordPress multisite stack. She also implemented processes to stabilize their server infrastructure.
Katie has been published by Six Revisions magazine for her content management musings, and has spoken at DrupalCamp MA and DrupalCamp LA.
Although born and raised in a small Western Massachusetts town, Katie loves to travel, meet new people, and see new sights. Her recent adventures have taken her to Boulder, Colorado, where she can be found pedaling in the foothills or hiking up the side of a flat iron.
Entering the world of advertising upon her move to Washington, D.C., Katie has spent the past two and a half years in publishing. First as the Digital Sales Executive at Campaigns and Elections magazine, and most recently, as the Consumer Marketing Manager at The Atlantic. While at C&E, Katie oversaw digital sales, strategy, and execution for all campaigns including banner ads, webinars, and sponsored content. At The Atlantic, she worked on the flip-side of advertising as the advertiser, rather than the publisher. Her main objective was to widen the appeal of this already global brand into the digital space through acquisition and strategic partnerships. One year and countless campaigns later, business had grown 20% year-over-year every single month.
Katie loves the idea of taking a product someone is passionate about and helping them grow their audience and vision in a way that will not only provide monetary growth, but increased competitiveness within their market. She holds a BS in Community Communications and Leadership Development in Agriculture from the University of Kentucky and a MPS in Political Management from The George Washington University.
While her heart belongs to Kentucky and the beloved Wildcats, she is currently located in Rome, Italy. When she’s not following the latest advertising trends, Katie can be found eating copious amounts of gelato, exploring her new city, and battling her endless struggle of learning the Italian language.
Kyle’s first experience with programming involved playing with HyperCard in the elementary school computer lab. When the World Wide Web rolled around a few years later, many of the fundamentals were already familiar.
WordPress first popped up on Kyle’s radar in 2009, and it quickly became his tool of choice. Since then, Kyle has developed themes and plugins with a focus on performance, responsive design, and creative presentation of information. Today, Kyle thinks of himself as at the intersection of people and technology— “using technology to help people work together and accomplish the best of what’s possible”.
Prior to joining 10up, Kyle wore many hats for Grassroots Solutions, an organizing firm, where he learned the fundamentals of organizing people for action. Kyle picked up a fondness for flying kites while living in China in 2007, and is a sucker for Masterpiece Mystery on PBS.
Mario has been using computers since pretty much forever, always eager to learn something new. When he was 14 years old, he wrangled a copy of Photoshop 4: this was the first step along a road that would lead him to learn the basics of Graphic Design, Web Design, Architectural Design, and finally, Web Development.
After leaving college while pursuing Architecture, Mario sought a new career path, and turned to his old passion: web development. He released his first plugin, WP-SexyLightbox, as well as two free WordPress themes: BlueMasters and Celeste. After a short time as a freelancer, his WordPress chops landed him his first job at a development company in Mexico, where he quickly became a team leader, and was relocated to the United States.
When he’s not working with WordPress, Mario enjoys playing guitar and visiting a local climbing gym.
Born and raised in the Great Lakes State, Melissa attended Michigan State University before moving to Seattle. Beginning her career in consumer public relations, Melissa quickly took interest in Seattle’s tech industry and worked in corporate communications for RealNetworks and HTC before moving into program management at Amazon.
At Amazon, Melissa blended her communications experience with her passion for project management, developing content strategies for numerous Fortune 500 vendor partners and working closely with engineering teams to build scalable content management solutions. Before joining 10up, Melissa managed product marketing for Zillow’s mortgage business, leading strategy development and tactical execution for product and feature launches.
Outside of work, Melissa enjoys watching way too many movies (Oscar- and Razzie-winners alike), dabbling in photography, and trying to keep up with her energetic rescue dog, Rufus.
Michael’s digital journey began in 1997 after his parents bought their first computer. Suddenly, he had a lot of “homework” that required Internet access.
Michael has been solving problems as a web designer and developer professionally since 2005. An appetite for learning has led him to acquire a broad range of skills: he has built full-featured web apps, designed front-end interfaces, released an iOS app, and even dabbled in Ruby on Rails. After trying every publishing platform on the planet, and working on a team that wrote their own CMS, Michael became hooked on WordPress, and has been building on it ever since.
When Michael unplugs, he enjoys spending time with his wife and dog, roasting coffee, CrossFit, and attempting to play his favorite Beethoven Piano Sonatas.
Mike is an international traveller who fell in love with WordPress in 2010. Hailing originally from South Carolina, USA- Mike has lived on three continents ( North America, Asia & Europe ) and visited many exotic locations.
Along the way he nabbed a BS in Computer Information Systems, led student-organized Tsunami relief efforts in 2005, served as applications & databases manager at an international security company, started a travel agency, and happened to bump into Paul Clark in Chiang Mai, Thailand. This chance encounter introduced Mike to the wonderful world of WordPress and provided the awesome opportunity to co-build the WordPress tools that are still being used to save lives in Burma today.
Since 2010, Mike worked alongside Paul Clark & Taylor Aldridge at their company, Brainstorm Media, which firmly believed that democratized, open publishing platforms like WordPress can make the web, and the world, a better place. During this time, Mike built and maintained powerful systems with clean interfaces for a number of clients, representing a wide range of industries and non-profit organizations.
In January 2014, Brainstorm Media joined forces with 10up and Mike was able to add his skills and experience to the incredible pool of talent that resulted from this acquisition. Mike has a passion for travel, community and helping those in need, and has found that WordPress serves as an excellent platform for bringing all of these passions together.
A proud “computer geek”, Morgan first learned programming in elementary school from source code printed in the back of magazines. He built his first website in 1998, and continued to tinker with computers and Web technology over the next decade.
After a brief (10.5-year) stint in the Navy, he decided to study Information Systems in college, eventually earning his degree in Liberal Studies. After college, he took a job managing a 6,000-page website using Dreamweaver. Seeing the futility in this, he started looking for CMSs, finally landing on WordPress. He’s since used WordPress to build sites large and small, from eCommerce and membership sites to nonprofits, community organizations, and blogs.
Morgan is active in the WordPress community through IRC, forums, the Codex, and the OKC WordPress Users Group. He has also written plugins, themes, and is a WordPress Core Contributor.
When not geeking out on a computer, he likes to visit the zoo with his wife and daughter, take photos he never does anything with, and choke back tears when a companion leaves Doctor Who.
Nick started as Music Composition student blogging on WordPress. Slowly tweaking the WordPress theme to his liking, Nick found his true passion and started creating custom themes for WordPress. While not completely giving up on music, he applies the same principles of form and flow into every line of code he writes. You might say code is a form of poetry, for Nick.
An avid learner, Nick has embraced new technology after new technology, but is always drawn back to WordPress as a great tool to engage clients and consumers on an easy-to-use platform. He has released a few custom plugins, but focuses his efforts on making complex issues simpler for software users to understand.
When not typing furiously, Nick is riding his bike through Philadelphia, playing online video games, or spending time with family. He can often be found attending meetups and events in the greater Philadelphia area.
Ricky Lee has been building sites for over a decade. During college, a passion for print publishing he found while serving as Campus Life and Photo Editor for the yearbook evolved into a love of web publishing. In 2009, he found WordPress while working on a university online training program; he knew he’d found his calling.
After graduating from Auburn University with a degree in Management Information System, he moved to Atlanta where he would spent five years as lead developer for a local agency with clients primarily in healthcare, manufacturing, and real estate. After creating far too many static brochure sites, he persuaded the team to make WordPress the agency’s CMS of choice. For the next few years, he made countless happy clients as he migrated their websites from clunky, closed-source platforms to WordPress.
Ricky Lee is a core contributor to WordPress, and is the author of the Piedmont theme in WordPress.org repository.
When Ricky Lee isn’t making websites, he enjoys exploring Atlanta’s restaurants and outdoor activities, and venturing home to Alabama to his family’s farm to ride horses and camp beneath the stars. He’s also not-so-secretly obsessed with typography; his family and friends lovingly taunt him when he points out typefaces used in everyday life.
Ryan began making websites back in the mid-nineties, when tables were king and Flash intros were cool. Fortunately he’s kept up with the times. Though his primary focus is on design and user experience, Ryan’s drive to continue learning makes him just as comfortable on the engineering side.
For over 10 years, Ryan helped build and lead the design team of a small agency, focusing on author, tourism, real estate, and other small business websites. Helping to build several successful SaaS products — including a custom CMS and template system used by over 5,000 clients — gave him a unique appreciation of WordPress and its community.
In 2012 Ryan decided to get more serious about WordPress design and development, creating open source plugins and themes that have been downloaded thousands of times. In 2014 he redesigned Scott Berkun’s website, author of the bestselling book “The Year Without Pants: WordPress.com & the Future of Work.”
When he’s not working on the web, you’ll find Ryan cycling, taking photos, bar-b-quing competitively, or spending time with his friends and family in beautiful Lake Chelan, Washington. He is a fan of craftsmanship, user experience, Oxford commas, and humor.
Seeking change from a career as an audio engineer, Ryan graduated from the International Academy of Design and Technology and began working as a web developer. From 2004 to 2011, he ran an independent agency, where he had the pleasure of working with clients such as Denny’s Canada, Veritas Canada, and Canadian music icons Rush.
In 2009, Ryan discovered WordPress while working for Les Stroud – T.V’s Survivorman – and was immediately hooked. Not long after, he released his first plugin for the WordPress community. He began working with WordPress full-time in 2010 when he joined an agency in Ottawa, Ontario; within a year, Ryan became a Senior Web Developer. During his time there, Ryan used WordPress to power large sites, online games, and mobile applications.
Ryan is active in the WordPress community and contributes as often as possible. He loves helping new WordPress developers by giving presentations and answering questions at his local Meetup group.
When he’s not writing code, Ryan is typically found hanging out with his amazing wife, two hilarious kids, and big, shaggy golden-doodle named Blue.
Sudar has been programming for more than a decade and is a polyglot. He has written production code in more than half a dozen programming languages – and most of it was using Vim!
Sudar started his career as a web developer, working with various technologies and framework. He moved on to building distributed applications using MapReduce and other big data frameworks to process and mine huge amounts of data. Prior to joining 10up, Sudar worked at Yahoo Labs as a Research Engineer, where he analyzed user interaction data using machine learning techniques to better understand user behavior and interactions in web applications. His work resulted in increased conversions and improved user engagement.
Sudar first discovered WordPress in late 2005 while searching for a self hosted blogging platform for his migration away from Blogger. After tinkering with WordPress for his blog, he published his first WordPress plugin in late 2007 and has since continued to release more than 20 plugins with a total of nearly half a million downloads.
When he is not in front of a screen, Sudar enjoys reading and is a diehard fan of Isaac Asimov and Sir Arthur Conan Doyle. Other favorite pastimes include traveling, playing table tennis, tinkering with electronics and building small hobby robots.
Terry has been finding his home at the intersection of design and development for more than 10 years. He’s just as happy on the command line as he is creating a mockup in Sketchapp. His two pivotal moments in front of a computer came with the famous video, “Creating a weblog in 15 minutes” with Rails, and seeing WordPress for the first time (2.1). That first look at “Ella” sealed the deal with WordPress.
Terry has worked in health care and higher ed., and with a long list of freelance clients. Terry’s also active in the WordPress community—on the core UI team, and in the support forums and on IRC. He’s also actively trying to convert the entire publishing world to WordPress.
When he’s not working with WordPress, Terry is probably off on a walk with his wife and new baby, or working on his carpentry skills around the house. He lives just off Water Street in St. John’s, Newfoundland—the oldest street in North America.
Thiago has always been into computers, fixing his friends PCs, installing systems, and connecting small business networks in his teenage years. But for a short while, life had other plans for him. He went to Law School at Universidade de Fortaleza-UNIFOR and in 2004 became a Lawyer. He spent roughly 5 years in law, between his studies and private legal practice.
During that time, he came to realize that his passion for helping people was best served not in the legal system, but in computing. In 2009 he went back to UNIFOR to earn his degree in Computer Science. In his second semester, he found a job as an intern in software development, followed by a full-time position as computer programmer for 3 1/2 years.
During that time, Thiago helped build a system that managed records for students, including student history, grades, documents and reports related to courses. This system reduced the number of students receiving personal assistance by 40%. He also integrated credit card support for the University’s payment system, and improved the online test system, widely used by distributed medical students.
When he’s not working, Thiago likes to hang out with his family and friends, read books, and spend some quality time with his girlfriend. Occasionally, she allows him to play video games.
Before joining 10up, Tyrel spent 3 years as Lead Developer at Big Swing; he hand coded every web project in their portfolio, in addition to many larger, unlisted projects.
Tyrel also volunteers with the local tech/open source community. He’s a core team member of the Utah Open Source Foundation, which supports local meetups and organizes the Open West Conference. Tyrel also organized UtahWP, which helps WordPress groups in Utah get on their feet, and is Lead Organizer of the Salt Lake City chapter of UtahWP. He’s also contributed a few patches to WordPress core, alongside patches for popular plugins like WooCommerce and BuddyPress.
When Tyrel isn’t online, he can be found hanging out with his wife, two boys, and their dogs; or volunteering with local dog rescues and animal shelters.
Zack started teaching himself web development at the ripe old age of 11. After his horrifying first site, “iMac Island”, Zack moved on to more respectable projects.
Since then, he’s worked almost exclusively with WordPress, both independently and on behalf of agencies. He created a new website for WCRD 91.3 FM, trained the content production team, and even built iOS and Android and apps for the station. Just before joining 10up, Zack spent 7 months at an agency where he worked on projects for clients like Discovery Communications and the National Parks Service.
Outside of web development, Zack works on personal music production projects, expands his record collection, indulges in (read: binges on) Seinfeld reruns, and attends concerts with his friends while enjoying a good brew.
Christine holds a Bachelor of Business Administration in Marketing and a minor in English from North Georgia College & State University. Her experience includes customer relations, sales, and office administration. Christine comes to 10up from Fox Sports South as a Client Services Coordinator in the Advertising Sales department.
Growing up in a small mountain town in Georgia made the Internet Christine’s gateway to the rest of the world. What began as Internet fanaticism at an early age eventually yielded Computer Science courses in college, where she accumulated a basic and broad understanding of web design and engineering.
When she’s not behind a computer, Christine spends her time in the kitchen baking, fly fishing on the river, stopping in every antique store she lays eyes on, and – perhaps ironically – using snail mail to keep in touch with friends. She married into the military which takes her all over the country with each new duty station they are assigned. She loves being an Army wife, which has made her a champion mover.
As Operations Manager, Pat manages everything from financial operations, to employee travel, to event management. Pat came to 10up with a wide variety of office management experience.
Pat was employed for 11 years at Environmental Systems Research Institute, Inc. (ESRI) in Redlands, California, the “guru” of geographic information system mapping. As Project Coordinator, she successfully managed the word processing of multi-million dollar government and private-sector project reports and proposals taking them from draft stage to a client-ready deliverable. She also provided administrative support to ESRI’s upper level directors, software developers, and overseas contractors. Before moving to California, for several years, Pat worked as a legal secretary for a Wall Street law firm, Lord, Day, & Lord, where she supported partners and attorneys focused on corporate, white collar criminal defense litigation.
Recently she worked for Church State Council, a legislative affairs office, where she interacted with the California State Legislature planning weekend lobby events, reported on current bill legislation in Hawaii, Arizona, California, Nevada, and Utah, and also assisted the legal department which mainly focused on workplace discrimination and the issue of separation of church and state.
Pat lives in the California Sierra Foothills with her husband John. In her spare time she enjoys Hiking, Camping, Vegetarian cooking, and Art Journaling.
An alumna of Plymouth State University, Sara has been working in the technical support field since 1998 and loves tinkering with new technologies and platforms. Early in her career, Sara worked as a technical writer and customer support specialist for Direct Response Technologies, an affiliate marketing firm in Pittsburgh, PA. During that time, she helped set up a new satellite office in Beulah, ND and trained a staff of 6 new customer support specialists.
From there, Sara returned to Plymouth State University and has been dedicated to providing a positive customer support experience in a variety of roles there for over a decade. It wasn’t until 2006 when Sara discovered WordPress, looking for a simple CMS to manage her mommy blog, but she has used, loved, and supported others using WordPress ever since. She spent some time working with the university’s Advancement Team, managing the intake and output of alumni data and databases, piloting a WordPress-powered portal to support the initiative. Most recently, Sara was the Customer Service Coordinator for the Plymouth State Help Desk, supervising 30 adjunct staff members.
Sara is passionate about supporting teams to ensure successful internal working relationships and external client outcomes. She has an appreciation for polished design and intuitive UI, things she puts to good use ensuring 10up projects ship in A+ shape on both the front and back end.
When not glued to a keyboard or phone, Sara can be found chasing her two sons and husband around on adventures in their home state of New Hampshire.