Ignite: A Sanity CMS Starter Kit for Content-Driven Marketing Sites

Taylor Lovett on April 11

In the fast-paced world of digital marketing, the most effective websites aren’t just online brochures—they are dynamic hubs for storytelling, engagement, and lead generation. Forward-thinking online marketers need websites and tools optimized for strategic audience growth and engagement.

At Fueled+10up, high-performing storytelling hubs for the enterprise are one of our most common engagement types, as we’ve helped clients like Salesforce build award-winning dedicated news and blog centers that drive results.

This led us to create Ignite for Sanity, a powerful website starter kit and template for enterprises that have adopted Sanity as a content management system (CMS). Ignite for Sanity is specifically engineered to support businesses whose digital marketing strategies include regularly publishing articles, news, blogs, and resources. Ignite is carefully designed from the ground up to enhance content visibility, audience interaction, and search engine performance.

Building Monitor: The Tech Behind Our Website Health Monitoring Tool

Taylor Lovett on March 21

Following up on my post introducing Monitor, I’ve published an article on LinkedIn that digs into some of the bigger technical and data management decisions our team made while architecting the site monitoring platform we built to reliably and efficiently monitor our clients’ websites.

Here’s the opening from the full article:

Building Monitor, our website health monitoring tool, was a fulfilling challenge that required thoughtful engineering choices under real-world constraints. As technical leaders in enterprise caliber CMS and product development, we know that picking the proper CMS backbone, UI framework, and data strategy can make or break a project. In the case of Monitor – a platform watching hundreds of websites – we had to carefully balance scalability, flexibility, and performance at every layer.

I wanted to share how and why we chose our tech stack, including Payload CMS as the backend, Google’s Material UI for the front-end, and share a little about our data polling and management approach, which keeps Monitor timely and efficient.

If you’re interested in how and why we chose the architecture and platforms behind Monitor—or just love a good technical deep dive—you can read the full article on LinkedIn.

Introducing Monitor by Fueled+10up: Real-Time Tracking of Key Site Health Vitals

Taylor Lovett on March 13

At Fueled+10up, we don’t just build enterprise-grade digital experiences—we ensure they operate at peak performance, every day. As we’ve scaled, supporting the long-term health of hundreds of websites efficiently and consistently has become increasingly complex. Every site needs to be fast, accessible, up-to-date, and secure—but efficiently monitoring these key health vitals across different platforms, environments, and teams was increasingly a challenge.

That’s why we built Monitor: a unified solution that simplifies site health tracking, bringing critical performance, accessibility, security, and platform vitals into a single, purpose-built system. Instead of bouncing between generic monitoring tools or manually checking for updates, our teams—and our clients—get a unified and clear view of a site’s status, with proactive alerts and an easy-to-access dashboard.

By developing our own solution, we’ve reduced inefficiencies, lowered reliance on third-party tools, and ensured that our monitoring is tailored to our standards, our platforms, and our clients’ expectations. More importantly, clients benefit from transparency—they can check in on their site’s key vitals at any time, with a system that ensures every site receives the same high standard of oversight, no matter what.

Introducing HeadstartWP: An Open Source, Nimble Framework for Headless WordPress Sites

Taylor Lovett on June 15, 2023 • 2 Comments

Drawing from lessons learned building and supporting dozens of headless sites for our clients, 10up architected HeadstartWP: a jumping-off point for decoupled builds, powered by WordPress and Next.js. HeadstartWP delivers premium 10up craftsmanship with time-saving efficiencies for developers. In keeping with our commitment to giving back to the open web ecosystem, HeadstartWP is now available as a free and open source framework.

A light-weight, highly flexible, and extensible toolkit, HeadstartWP is everything a developer needs to start building a decoupled site using modern, broadly adopted technologies.

10up formalizes partnership with Frontity

Taylor Lovett on October 22, 2020

At 10up, we are always looking for innovative solutions that help us make a better web while adding value for our clients. Today, we are delighted to announce a partnership with Frontity — a next-generation JavaScript framework for creating headless WordPress experiences.

Using WordPress as a headless CMS empowers website owners to benefit from the superior editing experience WordPress is known for while also delivering the advantages of a decoupled front-end. Those advantages include the performant, app-like consumer experience popularized by frameworks like React.js.

10up Hits The Roads And Skies For Conferences Across The Globe

Taylor Lovett on August 30, 2019

Fall Conference Logos

As summer comes to a close, conference season kicks into high gear. This means 10uppers are taking to the roads and skies to attend and speak at conferences and events around the globe.
Read More on 10up Hits The Roads And Skies For Conferences Across The Globe

Introducing WP Acceptance

Taylor Lovett on January 31, 2019 • 3 Comments

WP Acceptance—a team-centric tool we’ve built for writing reliable, scalable acceptance tests—is now available in beta. Part of our pursuit of finely crafted web experiences, we think that WP Acceptance will help ensure stable releases and fewer regressions for WordPress applications. This toolkit lets developers and continuous integration (CI) pipelines test codebases through version-controlled acceptance tests and sharable, defined file and database snapshots.

We’re considering this a public beta release. It won’t adversely affect your application or introduce instability, but it has not yet been thoroughly tested as a framework and may have some bugs. Through our own testing and community involvement, we’ll further solidify WP Acceptance as it approaches a full, public release.

Meet WP Snapshots: share complete snapshots of a WordPress setup

Taylor Lovett on December 11, 2017 • 2 Comments

We’d like to introduce you to our latest open source project: WP Snapshots.

WP Snapshots is a command line interface (CLI) tool that empowers engineering teams to quickly share WordPress projects – including files and the database. Up until now, onboarding a new engineer onto a project has been tedious: he or she had to setup a local development environment, check out repositories, install matching versions of WordPress and any plugins, track down and import database dumps, copy over uploaded media, search and replace paths in the database, and so on. WP Snapshots turns a painstaking process into a few simple commands.

Distributor plugin: Share content between your WordPress sites

Taylor Lovett on November 28, 2017 • 72 Comments

Meet the newest addition to 10up’s suite of powerful, open source tools for content creators and managers: Distributor.

Distributor is a WordPress plugin that empowers content managers to safely reuse and syndicate content across their websites, supporting sites within a WordPress multisite network and across the web using the REST API. Designed with an intuitive user experience at the forefront, Distributor integrates “push” and “pull” use cases.

The sharing interface is accessible from the admin bar when viewing a single piece of content in the editor or on the front end. Without leaving the content – and with just a couple of clicks – content managers can “push” the content to any other sites where he or she has permission to publish. Think of it as a “retweet” feature for your WordPress sites.

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Sponsoring WordCamp DC

Taylor Lovett on July 14, 2017

Jul 14

WordCamp DC

Carnegie Library

Speaking Sponsoring

As one of the Washington, DC metro area’s local 10uppers, I’m proud to share that 10up is a Silver tier sponsor of this weekend’s WordCamp DC. With our diverse client portfolio including government, political, nonprofit, and national news organizations, an event celebrating open platforms and a better web in Washington, DC was a natural fit for our support.

If you’re attending, be sure to catch Lead Engineer Adam Silverstein speaking on Friday afternoon, in his session, Ten tips for securing your WordPress JavaScript. Pick up our postcard on the swag table, and find Adam and me roaming the event: ask us about working at 10up, hiring 10up for your project, and our newest hosted solution, ElasticPress.io.

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