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On Tuesday, February 28th, I’ll be participating in TriNet’s PeopleForceX panel in San Francisco alongside other Bay Area business leaders — TriNet CTO Jeff Hayward and COYUCHI President & CEO Eileen Mockus. Together, we’ll explore the shift from reactive to proactive thinking around implementing technology in business, and how fast-paced digitalization can impact growth and innovation.

This in-person event, which includes the panel and networking, is free to attend. If you’re in the Bay Area, sign up here – I’d love to see you there.

10up Contributes to Girls Who Code, All Star Code, and Trees For The Future

Each year, 10up contributes thousands of hours to open source initiatives – including WordPress core releases, publicly documenting our Gutenberg and Engineering Best Practices, and our own freely available plugins and solutions – in an effort to build a better web.

As 2022 drew to a close, we also made a financial contribution to three organizations whose missions resonate with our commitment to giving back and making the web economy and community a better place, now and in the future. Specifically, we contributed $12,360 to Girls Who Code, All Star Code – two organizations committed to advancing diversity in digital engineering – and Trees for the Future, who help to offset the carbon footprint that our computing generates.

If you’re interested in joining a team that makes the web — and the world — better, we’re always hiring.

Google and 10up Invite You To Join The Privacy Sandbox Community Group

In 2019, Google announced its intention to phase out support for third-party cookies in Chrome–an effort now scheduled for completion by late 2023.

Alongside this year’s edition of WordCamp Europe in Porto, Portugal, 10up, Google, and long-time 10up partner WP Engine hosted an inter-agency roundtable to explore how the upcoming changes will impact our clients and the web at large—laying the groundwork for the formation of a working group that provides feedback on all aspects of Google’s Privacy Sandbox Initiative.

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Join me at WordCamp Europe June 2 through June 4, 2022. I’ll be in Porto, Portugal alongside twenty other 10uppers as we come together for the first WordCamp EU in 3 years. During the event, find us at the Google Booth–and be sure to ask about our work on SiteKit and the WordPress Performance Lab.

10up and WP Engine Partner to Launch Enginet: WP Engine’s WordPress-Powered Intranet

WP Engine Intranet Example

Last year, 10up collaborated with one of its longtime platform partners, WP Engine, to conceptualize and implement Enginet – WP Engine’s new WordPress-powered intranet. With usability, utility, and brand harmony at the forefront, Enginet is the product of dozens of interviews and hundreds of survey responses representing a cross-section of WP Engine’s thousand-plus team.

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Google Announces End-of-Life For Universal Analytics

Google Analytics 4

Earlier this month, Google announced the official end-of-life for Google Analytics 3: Universal Analytics and rallied partners and customers to prepare to migrate to its successor, Google Analytics 4 (GA4).

To quote Google directly, “Universal Analytics was built for a generation of online measurement that was anchored in the desktop web, independent sessions, and more easily observable data from cookies.” Today, organizations engage online with audiences who consume content with multiple devices and across multiple channels, including apps and, sometimes, multiple websites.

Growing consumer privacy concerns and evolving data privacy regulations also require organizations to rethink how they track customer journeys. While Universal Analytics offers limited privacy settings, GA4 is designed with user privacy at its core, with an anonymized model for tracking user behavior (no longer storing IP addresses) and detailed country-level privacy controls.

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Distributor Releases Prioritize User Experience Upgrades And The Block Editing Experience

Since its public launch in 2018, we’ve seen universities and educational institutions, publishers and media organizations, government agencies, and established brands use Distributor to leverage their content across multiple websites to enhance visibility, expand reach, and increase the ROI of content creation. We’ve also had the privilege of consulting with numerous clients to develop content syndication strategies and guidelines, optimize Distributor workflows, and even extend the plugin’s capabilities to solve unique content distribution and sharing needs.

Over the last year, Distributor has seen numerous improvements in performance, media syndication and content filtering, and push/pull content management, as well as the addition of a Setup Wizard to streamline onboarding, Site Health Info integration, and additional developer hooks and documentation. Read More on Distributor Releases Prioritize User Experience Upgrades And The Block Editing Experience

Create A Media Kit In Minutes With 10up’s Publisher Media Kit Plugin

Publisher Media Kit Plugin

Publisher Media Kit, our latest free WordPress plugin release, helps publishers add a robust digital media kit to their websites, detailing traffic statistics, audience insights, and advertisement placements and rates. It’s the perfect solution for small to medium-size publishers who want to put their best digital foot forward to impress advertising partners and sponsors, without the cost and complexity of a fully bespoke solution.

Publisher Media Kit introduces new editor block patterns to the WordPress editor inspired by common media kit content, like Cover, Audience Profiles, Stats, Packages, Why Buy Ads, and Questions/Contact. The Rates and Digital Ad Specs patterns use a new Tabs block (shipped with the plugin) that displays sections of content with brief headings in a compact, tab-navigated layout.

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