We built ElasticPress to overcome higher-end performance and functional limits posed by the more traditional, structured (SQL) database underpinning WordPress. Storing content in a modern (noSQL) query engine like Elasticsearch empowers us to produce superior keyword search and related content results, and supercharge the performance of complex queries like a filter on multiple product properties or a location. Smarter and faster content makes for a better web and, not accidentally, is important to search engines and visitor retention / conversion.
While our plugin made it simple for WordPress-savvy engineers to talk to Elasticsearch, the need to manage Elasticsearch hosting added friction and complexity, at odds with the simple user experience 10up strives for. As we prototyped exciting use cases involving private content, we realized that end-to-end security added even more complexity.
ElasticPress.io solves all of that—making it dead-simple to start using enterprise-caliber search and query technology with WordPress. It enables innovative features like accelerated admin performance that require end-to-end control and security.